These are the 7 Best E-commerce Systems & Webshop Softwares

With these shop systems, you'll kick off in e-commerce!

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Table of contents
  1. What is a shop system?
  2. What types of webshop software are there?
  3. What functions should a shop system have?
  4. Experts help you with the tool selection
  5. These are the top 7 shop systems on OMR Reviews
  6. Alternatives to Shopify Plus

Meanwhile, there are countless shop systems and webshop software on the market and it is hard to get an overview of all providers. But that's no reason to despair: Because we present you the seven best (and best rated) shop systems, explain to you what matters when choosing and what costs are coming up for you.

 

What is a shop system?

A shop system, such as

is software that e-commerce shops (also called online shops) use to sell their products or services. Unlike marketplaces like eBay, Amazon and Co., where multiple dealers*offer their products, shop systems are typically operated by a dealer*or a company.

Shop systems often offer practical drag-and-drop editors for creating an online shop, for others programming skills are necessary. In addition, they have a clear backend with functions for customer and product data maintenance, marketing, order management and shipping, accounting, data analysis and much more. They also stand out because they are SSL encrypted and legally secure and the shop system providers offer support.

The aim is to create a seamless shopping experience for customers with the help of a shop system, in order to achieve as many sales or Conversions as possible and thus increase the Return on Investment (ROI).

What types of webshop software are there?

When choosing a suitable webshop software, it is important that you think about what type of shop system best meets your requirements. As a single entrepreneur or small business, you should resort to SaaS webshop solutions or webshop plugins, for medium and large companies, on-premise solutions or open source shop systems are also an option.

  • SaaS solutions:Cloud-based Software-as-a-Service (SaaS) shop systems you rent and pay monthly, annually or on demand. SaaS shop systems often include a drag-and-drop editor that allows you to create your webshop without any programming skills. There are SaaS solutions for both individual entrepreneurs and small, medium and large businesses.
  • Webshop plugins: For many content management systems (CMS) like WordPress, there are also webshop plugins available, which allow you to set up an online shop on your website or your blog. Plugins you can simply install with a click. They offer similar functions to SaaS solutions and are often free or quite cheap. As they are highly expandable, they are suitable for different company sizes. But adding some extensions can quickly become expensive.
  • On-Premise Solutions:With On-Premise Software, you purchase a license for the shop system once and host it on your own servers. Creating the online shop and individual adjustments are often associated with a lot of effort. Therefore, both are often taken over by agencies. On-Premise solutions are particularly worthwhile due to the relatively high costs for medium and large companies that have sufficient budget and for whom it is important that the online shop is hosted on their own servers.
  • Open Source Shop Systems:To create an online shop with open source shop systems, a lot of technical know-how is required. Since the developers have access to the source code, Open Source offers great freedom for frontend and backend development.
 

Empfehlenswerte E-Commerce-Plattformen & Shopsysteme

Auf unserer Vergleichsplattform OMR Reviews findest du weitere empfehlenswerte E-Commerce-Plattformen & Shopsysteme. Wir stellen über 230 Lösungen vor, die speziell auf die Bedürfnisse von kleinen und mittleren Unternehmen, Start-ups und großen Konzernen ausgerichtet sind. Unsere Plattform bietet umfassende Unterstützung in allen Bereichen des Online-Handels, von der Produktpräsentation bis hin zur Kundenverwaltung. Nutze die Gelegenheit, verschiedene E-Commerce-Lösungen zu vergleichen, und berücksichtige dabei echte Nutzerbewertungen, um das perfekte System für deine individuellen Geschäftsanforderungen zu finden:

What functions should a shop system have?

In the following we explain to you what the most important functions of shop systems are. Whether certain functions are available often depends on the type of shop system and the target group of the online shop solution. For example, software aimed at single entrepreneurs and small businesses often have drag-and-drop editors for easy creation and editing of online shops. Enterprise shop systems, on the other hand, often do not offer drag-and-drop editors, as large companies usually work with developers to develop their online shop.

  • Drag-&-Drop Editor  for easy creation of webshops and landing pages
  • Mobile optimized themes  for hassle-free mobile shopping
  • Clear backend with many helpful functions
  • Customer accounts with order history, billing and shipping address and other practical features that can be managed by the customers themselves
  • Various payment methods, such as direct debit, credit card payment (e.g. through ), transfer, cash on delivery or a connection to payment service providers like , , or
  • Analytics Dashboard, to quickly retrieve all key performance indicators (KPI) such as sales, orders and products
  • Diverse shipping options with interfaces to shipping service providers like UPS and DHL, a country and region specific calculation of shipping costs
  • Support for multiple languages and currencies for international e-commerce
  • Accounting functions such as automatic invoice creation, various VAT rates by regions and countries or interfaces to accounting software
  • Marketing functions for search engine optimization (URL structure, text optimization, title & meta descriptions etc.), e-mail marketing or interfaces to e-mail marketing software (newsletter and shopping cart abandonment mails), for content marketing (blog function, landing page editor), for cross-selling, for creating vouchers
  • Domain hosting and e-mail accounts at the online shop provider
  • Support taking into account types (e-mail, telephone, guides, FAQs) and times (e.g. 24h, 7 days a week)
  • SSL encryption
  • DSGVO compliance

Experts help you with the tool selection

Matthias Steinforth, gives you helpful tips in the OMR Reviews Briefing on selecting the suitable shop system: "The central decision that customers have to make is the choice between a suite or a best-of-breed approach. In addition to the comprehensive product suites - for example from SAP, Adobe or Salesforce

- there are many specialized tools that can be combined in a Best-of-Breed strategy.

For companies that already have experience in E-commerce or want to map very individual requirements, we often recommend a best-of-breed strategy. Then very complex tasks - whether in search, personalization or user experience - can be mapped by highly specialized tools."

If you want more tips from him and other experts, you can download the OMR Shop Systems Briefing for free.

 

These are the top 7 shop systems on OMR Reviews

These are the 7 most popular shop systems on OMR Reviews - measured by our OMR Score, which is based on verified reviews and experiences of our users:


1. Shopify Webshop Software

With the e-commerce platform you can start, expand and manage your online business. Over 1.7 million worldwide use the shop system according to the manufacturer's specifications. Shopify is aimed both at individual entrepreneurs who want to open their own online shop, but also at small, medium and large companies, as it offers great opportunities for scaling with Shopify Plus. Besides online shop solutions, Shopify also offers the possibility to sell in social media and on online marketplaces. Even a solution for selling at the point-of-sale is part of the company's offer.

Shopify features:

  • Software-as-a-Service (SaaS)
  • Headless E-Commerce Architecture
  • Sales Promotion & Marketing
    • Drag-and-Drop Editor
    • Product Visualization
    • Recommendations and Personalizations
    • Promotions and Discounts
  • Product Catalog
    • Content Management
    • Configurable Products
    • Product Search and Filters
  • Order Process
    • Checkout Process
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing (Shopify Pay)
    • Order Management
  • Multi-Channel Support
  • Reporting & Analytics
  • Security
  • Performance and Reliability

Shopify Costs:

You can test Shopify with full functionality for 3 days for free - without having to deposit a credit card.

After the free trial period, Shopify offers you different chargeable Shopify packages.

  • Basic Shopify starts at 27 euros per month and includes all basic functions you need to open a webshop, with which you occasionally handle sales.
  • For 79 euros per month, you can use the standard variant of Shopify. This has functions to take your business to the next level. These include, three additional employee accounts (from 2 to 5), professional reports as well as country-specific domains and prices.
  • Advanced Shopify costs 289 euros and offers you extended functions to further expand your business. This Shopify version supports up to 15 employee accounts, third-party calculated shipping costs, and individual product prices for specific countries. In addition, the fees for Shopify Payments decrease with each version upgrade.

Shopify Alternative

On OMR Reviews you can find an overview of the Shopify alternatives and can choose the suitable shop system for you with the help of verified ratings and reviews.

 
 

2. Shopware Shop System

The shopware shop system offers a webshop solution for all company sizes through its wide range of cloud-based and self-hosted on-premise versions. Therefore both single entrepreneurs and large companies work with . The software is suitable for both B2C and B2B business models, is scalable, and you can use it through an application programming interface (API) for different sales channels and frontends, according to shopware.

Shopware Features:

  • Software-as-a-Service (SaaS) / Open Source / On-Premise
  • Headless E-commerce Architecture
  • Sales Promotion & Marketing
    • Drag-and-Drop Editor for Landing Pages
    • Product Visualization
    • Recommendations and Personalizations
    • Promotions and Discounts
  • Product Catalog
    • Content Management
    • Configurable Products
    • Product Search and Filters
  • Order Process
    • Checkout Process
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing
    • Order Management
  • Multi-Channel Support
  • Reporting & Analytics
  • Security
  • Performance and Reliability

Shopware Costs:

Shopware offers both SaaS, PaaS and self-hosted versions of its shop software, which are available in the three versions Rise, Evolve and Beyond. The monthly fees start at 600 euros and the prices for Evolve and Beyond are only available on request from the provider. In principle, the Shopware packages differ in terms of function and performance. More about this on our Shopware Price Overview.

Shopware Alternative:

On OMR Reviews, you can find an overview of the Shopware Alternatives and can choose the suitable shop system for you through the verified ratings and reviews.

 
 

3. WooCommerce as WordPress Plugin

WooCommerce is a webshop plugin for the widely used Content Management System . That's why many WordPress users rely on WooCommerce as their online shop software when they want to sell products or services online. is used by many individual entrepreneurs, but is also suitable for small, medium and large companies. Because the shop system offers you a lot of logistics and marketing extensions as well as technical upgrades.

As open-source software, you can also customize WooCommerce's online shop solution to your needs.

WooCommerce Features:

  • Open-Source Plugin for WordPress
  • Headless E-commerce Architecture
  • Sales Promotion & Marketing
    • Storefront Design Tools
    • Product Visualization
    • Recommendations and Personalizations
    • Promotions and Discounts
  • Product Catalog
    • Content Management
    • Configurable Products
    • Product Search and Filters
  • Order Process
    • Checkout Process
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing
    • Order Management
  • Performance and Reliability
  • Unlimited customization options
  • WooCommerce Costs:

Like WordPress, WooCommerce is free. Nevertheless, there are some costs if you want to operate an online shop with WooCommerce. These include e.g. hosting, paid themes, costs for the connection of shipping service providers or payment providers as well as running costs for communication tools, search engine optimization (SEO) and other marketing measures and security.

Therefore, how expensive WooCommerce actually is, strongly depends on how many extensions you need or want to use.

Verified user reviews relating to the

WooCommerce costs can be found here.WooCommerce Alternative:

On OMR Reviews, you can find an overview of the

WooCommerce alternatives and can choose the suitable shop system for you with the help of the verified ratings and reviews.4. Spryker E-Commerce Platform

 
 

The e-commerce solution

is specialized in enterprise customers, in particular large companies. Nevertheless, small and medium-sized businesses also use Spryker. Spryker is a native, cloud-based Platform-as-a-Service-PaaS solution that is suitable for B2B and B2C commerce, unified commerce as well as first and third party marketplaces. The focus of the platform is the optimization and highest possible flexibility of the software. In order to ensure a high adaptability, Spryker has more than 800 API-based modules.Spryker Features:

Platform-as-a-Service (PaaS)

  • Headless E-commerce Architecture
  • Sales Promotion & Marketing
  • E-Commerce Extensions
    • Product Visualization
    • Recommendations and Personalizations
    • Promotions and Discounts
  • Product Catalog
    • Content Management
    • Configurable Products
    • Product Search and Filters
  • Order Process
    • Customized Checkout
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing
    • Order Management
  • Multi-Channel Support
  • Reporting & Analytics
  • Security
  • Performance and Reliability

Flexible Spryker APIs and Spryker Plus partners

Spryker Costs:Spryker is a shop system that is aimed at medium to large companies. Prices for the shop system are available on request. On our Spryker price overview

you can find real user experiences in relation to the price structure.

Spryker Alternative:On OMR Reviews, you can find an overview of the Spryker Alternatives

 
 

and can choose the suitable shop system for you with the help of the verified ratings and reviews.5.

Wix eCommerce

Wix is a widely used, cloud-based shop system that allows users to create and manage an online store. It is particularly suitable for small and medium-sized enterprises, as it provides a user-friendly platform that even beginners can navigate without difficulty.

Wix provides a variety of templates and designs that can be customized to suit the appearance of the online shop. There are also a variety of tools and features that allow users to manage their shop, including the ability to add and manage products, track orders, and collect customer reviews.

One of the unique features of Wix is the ability to integrate the online shop with other Wix apps and tools to extend functionality. For example, users can use Wix marketing tools to improve the visibility of the online shop, or integrate Wix payment solutions to allow customers to pay easily and safely.

Overall, Wix offers a powerful and user-friendly platform for creating and managing an online shop. It is a good choice for businesses looking to build a professional presence online and grow their e-commerce business.

  • Wix Features:
  • Software-as-a-Service (SaaS)
  • Headless E-Commerce Architecture
    • Sales Promotion & Marketing
    • Product Visualization
    • Recommendations and Personalizations
    • Wix Logo Maker
    • Subscription Plans
    • Additional Sales Channels like Facebook, Instagram, eBay, Amazon Shops
  • Dropshipping Opportunities
    • Product Catalog
    • Content Management
    • Configured Products
    • Product Search and Filters
  • Online Booking System
    • Order Process
    • Checkout Process
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing
  • Order Management
  • Reporting & Analytics
  • Security

Performance and Reliability

Wix Costs:

Wix offers its customers three eCommerce packages that differ in functionality and scope. Business Basic costs from 23.80 euros per month and includes all standard functions in addition to up to 20 GB of storage space and up to 5 hours of video length.

Business Unlimited offers up to 35 GB of storage space and 10 hours of video length. In addition, this package includes subscriptions, different currencies, 100 transactions per month for automatic VAT calculations, shipping extensions, sale via social media and online marketplaces as well as dropshipping for up to 250 products and collecting & publishing up to 1,000 reviews. Cost point 35.70 euros per month.

The Business VIP package contains the full Business Unlimited package scope, but with 50 GB of storage space, unlimited video length, 500 transactions per month for automatic VAT calculations, unlimited dropshipping product number, as well as 3,000 reviews. In addition, other functions such as individual statistics, premium support and a loyalty program are included. Business VIP costs 52.36 euros per month.The Wix Prices

are inclusive VAT.

Wix Alternative:On OMR Reviews, you can find an overview of the Wix Alternatives

 
 

and can choose the suitable shop system for you with the help of the verified ratings and reviews.6.

Squarespace as Shop System

Squarespace is a Software-as-a-Service provider that gives users the ability to create and manage a professional online shop. The company offers user-friendly tools and templates that allow individuals and small businesses to create a professional online presence without any knowledge of web design or development.

The platform also offers features such as integrated e-commerce tools, search engine optimization, marketing integrations, and mobile optimization that allow users to successfully operate and market their online shop.

Overall, Squarespace offers a comprehensive platform for creating and managing a professional online shop and is a good choice for individuals and small businesses who are looking for an easy and user-friendly way to sell their products and services online.

  • Squarespace Features:
  • Software-as-a-Service (SaaS)
  • Web-Based E-Commerce Architecture
    • Sales Promotion & Marketing
    • E-mail Marketing
    • SEO
    • Advertisement Pop-ups & Banners
    • Logo Maker
  • Video Maker
    • Product Catalog
    • Content Management
    • Configured Products
    • Product Search and Filters
  • Appointment Planning
    • Order Process
    • Checkout Process
    • Shipping Options
    • Tax Calculation and Tax Display
    • Payment Processing
  • Order Management
  • Performance and Reliability
  • User Management

E-Commerce Extensions (e.g. AfterSip, eBay, easyship, GoDataFed, LiveChat, Mailchimp, Printify)

Squarespace Costs:Squarespace offers the two E-Commerce packages Basic E-Commerce and Advanced E-Commerce

. If paid annually, they cost 24 euros and 36 euros per month, respectively. Both shop packages include all basic shop functions. The more expensive package also contains the following possibilities: Shopping Cart Recovery, Sell Subscriptions, Advanced Shipping, Advanced Discount Options, and E-Commerce APIs.More info on the Squarespace Pricing

on OMR Reviews.

Squarespace Alternative:On OMR Reviews, you can find an overview of the Squarespace Alternatives

 
 

and can choose the suitable shop system for you with the help of the verified ratings and reviews.7.

Shopify Plus as Web Shop Software

Shopify Plus advertises being the only enterprise platform that adapts flexibly to the requirements of your company without blowing your budget. "Flexible and quick to start" is the motto.With

you can create modern and innovative shopping experiences on the one hand, by using augmented reality and 3D on product pages. On the other hand, you simplify complex processes with automated workflows.

  • Shopify Plus Features:
  • Software-as-a-Service (SaaS)
  • Headless E-Commerce Architecture
    • Sales Promotion & Marketing
    • Drag-and-Drop Editor
    • Product Visualization
    • Recommendations and Personalizations
    • Promotions and Discounts
    • Custom Storefronts on any Smart Screens
  • Individual Automation with apps like Shopify Flow, Launchpad, and Scripts
    • Product Catalog
    • Content Management
    • Product Configurator
    • Product Search and Filters
  • AR, Video, and 3D on product pages
    • Order Process
    • Personalized Checkout
    • Shipping Options
    • VAT Display & Processing
    • Payment Processing
  • Order Management
  • Reporting & Analytics
  • Security
  • Performance and Reliability
  • Flexible Shopify APIs and Shopify Plus partners

Academy (customized learning content, such as online courses on important e-commerce topics)

Merchant Success ProgramShopify Plus Costs:The

Shopify Plus prices

start at 2,000 US dollars per month. The platform change takes a maximum of 3-4 months and additional costs for hosting, infrastructure, security patches, interim releases, and upgrades are omitted, as they are already included. Also, the stress with performance and load tests is eliminated and the time and cost for outsourcing simple changes is greatly reduced.Shopify Plus Alternative:On OMR Reviews, you can find an overview of

 

Alternatives to Shopify Plus

and can choose the suitable shop system for you with the help of the verified ratings and reviews.Other Shop SystemsMore Shop Systems you can find and compare on OMR Reviews. In total, we have listed over 20 Web Shop Software there, with which you can

Andreas Schmunk
Author
Andreas Schmunk

Andreas ist Content Manager bei OMR Reviews, wo Ihr ab sofort die richtige Software für Euer Business findet. Zuvor absolvierte er seinen M.Sc. in Media and Convergence Management an der Universität Klagenfurt und war im Online Marketing beim Start-Up Grillido und bei SIXT tätig.

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