Software Review Guidelines

Note on the binding language version: This English text is a translation provided for convenience only. The legally binding version of these Reviews Guidelines is the German version, available at https://omr.com/de/reviews/reviews-richtlinien. In the event of any discrepancy or conflict between the German and the English version, the German version shall prevail.

Please take the time to read our Reviews Guidelines for the review program.

With these Reviews Guidelines, we want to ensure that OMR Reviews is a reliable source of information in the German-speaking region for finding the right software or the right business service for your business. These Guidelines apply to reviews of software products and business services (jointly "Products" within the meaning of the General Terms of Use). They supplement the General Terms of Use; in the event of any conflict, the General Terms of Use shall prevail.

To ensure that reviews come from genuine users of the reviewed Products, we verify the identity of all reviewers via their name and e-mail address or LinkedIn™ account. We also take potential conflicts of interest into account during verification. For example, users are not permitted to submit reviews for the software of their own employer, of a subsidiary or parent company of their employer, of a competitor, or of vendors with whom they have a business relationship as a sales partner.

Vendors cannot influence reviews or rankings through money. What counts is the popularity of the Products among our users. How the ranking order and the OMR Score are composed is explained in the General Terms of Use (§ 17).

All reviews are checked by our team before publication. To detect spam, multiple reviews and suspicious patterns, we use partially automated systems in the process; the decision on publication or rejection is always made by a human. The check ensures that the review comes from a verified source, is based on the reviewer's own user experience and meets the formal requirements of these Guidelines (§§ 7 and 10 of the General Terms of Use). We do not carry out any editorial control of the content for completeness or accuracy of the individual statements. Reviews are the personal experiences and opinions of their respective authors; OMR does not adopt them as its own. All reviews are treated equally during the verification process, regardless of the rating or the vendor. The "Verified Reviewer" label indicates that a reviewer has been authenticated by us.

We reserve the right to reject or remove reviews that violate these Guidelines. This may happen if reviews have been copied from other sources or if answers bear no relation to the questions asked. We also reserve the right to remove reviews, comments or other content if a reviewer cannot demonstrate that they use or have used the Product they reviewed.

Users can edit their reviews to reflect changed opinions. Edited reviews go through our verification process again as soon as the changes have been submitted.

Occasionally, we create incentives for honest reviews in the form of rewards. These are offered solely as a thank-you for approved reviews. Eligibility to receive a reward is never based on the positive or negative opinions expressed in the review, but solely on the guidelines listed below. Further details are set out in § 6 of the General Terms of Use.

For reviewers who repeatedly violate our Guidelines or attempt to abuse our program, all reviews may be disabled and legal action may be taken (§§ 16 and 18 of the General Terms of Use).

Buyer warnings: We strongly condemn manipulation attempts by vendors that seek to influence the reviews of their own customers, and such attempts lead to the deletion of all reviews obtained through the respective campaign. These actions include, among others, soliciting exclusively positive reviews, discouraging negative reviews, threatening to take action against lawfully submitted negative reviews, and inciting the writing of fake reviews.

We inform the affected person of content moderation decisions with a statement of reasons and point out the available remedies, in particular the internal complaint procedure and out-of-court dispute settlement (§§ 13 to 15 of the General Terms of Use).

Reviews that do not meet the following guidelines will not be published and may be removed at our discretion, where appropriate after first obtaining statements from the parties involved (cf. § 7 of the General Terms of Use):

Reviews must be submitted with an identity that we can verify. Even if you choose to display your review anonymously, we must be able to verify your identity. We therefore recommend that you sign in via LinkedIn™ to make this verification easier.

Reviewers must not have a conflict of interest with the reviewed Product. Vendors, their employees or persons who have a financial interest in the success of a Product are not permitted to review their own Product or the Product of a competitor.

Reviews must be posted by the actual reviewer. In accordance with our verification process, we do not permit reviews to be published on behalf of others or under a false or fabricated identity.

Reviews must be original content. We do not permit reviews to be copied from another source, including our own website.

Reviews must not contain any content that violates the provisions of the German Criminal Code (Strafgesetzbuch) or other laws, in particular no insulting, defamatory, hateful, threatening, pornographic, violence-glorifying or immoral content, or content that is harassing within the meaning of § 7 of the German Act Against Unfair Competition (UWG). Reviews must not contain personal threats, obscenities or hate speech, nor serve to carry out or promote anti-competitive acts, including progressive canvassing (such as chain, snowball or pyramid schemes).

Reviews must not contain any personal data of third parties. We do not permit reviews to contain information that can be used to identify a person or otherwise compromise their privacy. Personal data includes names, addresses, telephone numbers or other types of personal data. Personal data transmitted to us in reviews will be deleted without undue delay.

Reviews must provide honest feedback on the reviewed Product and must not be used to deliberately promote or disparage another Product. A reference to other Products or vendors that are not the reviewed Product is only permitted if the reference is intended to add substantive value to the review.

Reviews must not infringe the rights of third parties. In particular, content protected by copyright, trademark, patent, registered design or utility model rights is not permitted if the author has no authorization to use it.

Reviews must not contain untrue statements of fact or abusive criticism (Schmähkritik).

If a review contains images, audio or video content that has been generated or altered by AI, this must be disclosed when the review is submitted (§ 7 para. 6 of the General Terms of Use).

We do not publish reviews that violate the law. We reserve the right not to publish or to delete reviews that would cause our website to violate laws or regulations.

If we are informed by a rights holder that, in their view, a review infringes their rights, we forward the objection to the author and ask them to comment. If no comment is received, we delete the review. If a comment is received, we forward it to the rights holder. If no further comment is received from the rights holder, the objection is deemed withdrawn. If a further comment is made, we will decide on the merits of the objection and inform both parties of the decision. The procedure is described in more detail in § 12 of the General Terms of Use. Inventory or contact data of the reviewing person will only be disclosed to the objecting party where a statutory obligation or a court or official order so requires (§ 12 para. 5 of the General Terms of Use).

Reviews can be revised at any time. Revised reviews can only be rewarded again one year after their initial publication.

As a neutral content platform, we rely on our reviewers to provide accurate and honest information about their experiences. Although we do not attempt to verify the truthfulness of a review or to endorse the opinions expressed, we may review the content of a review at any time and for any reason. In addition, we may remove a review at our discretion if we have reasonable grounds to believe that it violates one of our guidelines.

Help the OMR Reviews Community. Your reviews could help many people choose a new software or a new business service. So include in your review the details that you yourself would look for. The more informative the review, the more attention it attracts and the more credible it appears. Your insights are often more helpful to users than the opinions of analysts or consultants, because they are based on first-hand experience in a real business environment. Your review must therefore make it clear that you actually use or have used the Product.

Also pay attention to detail. One of the three questions to be answered in text form should be answered with at least three relevant bullet points.

Keep it balanced. Even if you like the Product or service, there are surely things that could be improved. So, alongside all the positive aspects, be sure to also give constructive feedback. People are likely to have less trust in predominantly positive (or predominantly negative) reviews, because these do not offer a balanced and realistic picture of the user experience.

Be honest. In addition to being balanced, it is best to represent your level of experience with the Product accurately. Reviews that relate to specific situations and use cases are much more relevant and valuable than those that do not.

Authentication: We want to ensure that reviews are written by genuine users.

Please enter your real name in your OMR profile.

When answering the relevant question, please state the company in which you use the Product (with the addition "(anonymous)" we can ensure that your company is not displayed on the platform).

Stay current: If you have not used a Product for more than two years, please do not submit a review. B2B products can change drastically in a relatively short time.

B2B context: Please remember that all reviews must be written from a business context. For example, we cannot publish "I like PayPal for sending my colleague the money for lunch" on our platform. Employees of a vendor may also not review their own Product themselves. Such reviews cannot be published.

Please note: We read every review. Depending on whether it meets the criteria listed above, we either publish or reject it. This usually takes no longer than 72 hours. Rejected reviews can subsequently be revised by you once. Only publication of the review triggers the dispatch of the promised incentive, if any.

A review expresses the opinion of a single person who has had experience with a particular Product, a software or a business service. When reading reviews, it is important to consider the following:

Do not rely on a single review. Each reviewer's experience is unique to their own situation. Where possible, consider several reviews in order to develop a comprehensive understanding of the Product's capabilities and support.

Consider the vendor's response. There are always at least two sides to every story. Take into account both the review and any response from the vendor. Vendors' responses can be used to assess how the vendors deal with problems.

Evaluate reviews over time. It is important to consider how a vendor's reviews have developed over time, in order to determine whether earlier problems have been resolved and whether new issues are being addressed. More recent reviews are more likely to reflect a Product's most current features and the most relevant experiences.

Sorting and filters. On the product pages, reviews are displayed by default in a recommendation-based order ("Recommended by OMR"). You can change the sorting at any time and filter the reviews. The order of Products within a category is based on the OMR Score (§ 17 of the General Terms of Use).

External reviews for business services. For business services, reviews from external sources may currently also be incorporated. These are labelled as external and do not undergo the verification under these Guidelines (§ 17 para. 5 of the General Terms of Use).

Reviews serve as an important tool that helps you make informed decisions. Use your own judgement when assessing the content of a review, and make your decisions on the basis of all the information available to you.

We work to make our content useful, transparent and safe for the entire community. A violation of these Guidelines may result in content being removed or users being permanently excluded from participating in the OMR Reviews Community.

Use your true identity. Write reviews under your real name so that your expertise is credited to you.

By using this platform, you agree to treat other users with respect. We do not tolerate content that harasses a person or group on the basis of race, gender, religion, nationality, ethnicity, political group, sexual orientation or other characteristics. Abusive behaviour is not tolerated.

Respect the platform. Users who do not post meaningful content, use fraudulent means to generate traffic, publish unsolicited advertising or manipulate content will be blocked.

We encourage diverse opinions. Every user is invited to share their personal opinion. Respectful dialogue makes the entire community better.

Users can edit their contributions at any time to reflect changing circumstances.

We reserve the right to remove contributions and discussions that do not comply with these Guidelines. These include, among others, those that have been copied from another source, or contributions that contain meaningless or unlawful comments.

We recommend that all vendors ask their customers to leave reviews with authentic, unbiased feedback. If we find indications that vendors are only requesting positive reviews, we will remove the reviews. To support vendors in contacting their customers, we offer services through which we contact a vendor's customers on their behalf and ask them to give their authentic feedback on one or more of their offerings. Rewards for reviews are permitted, but must never be tied to a particular opinion or rating level (§ 6 of the General Terms of Use).

Logos, badges, brand marks and quotations from OMR Reviews may only be used with prior express written consent (§ 9 of the General Terms of Use).

We encourage vendors to enter into a dialogue with users and offer them the opportunity to respond publicly to contributions. If a contribution contains inaccurate or negative comments, we ask vendors to present their point of view and to take the users' comments into account in this forum.

Users have the option to report concerns about a review. In that case, an OMR Reviews team member will investigate and provide a response.

Vendors and other persons who consider that their rights are infringed by a review have the option to object to reviews in whole or in part, by e-mail to reviews@omr.com. In that case, the procedure described in these Guidelines and in § 12 of the General Terms of Use applies. Notices regarding potentially illegal content are also possible via reviews@omr.com (§ 11 of the General Terms of Use).

Account privacy: We do not pass on your data to external sources without your express consent. Although we ask contributing users to sign in via their LinkedIn™ profiles, a verified business e-mail address or other selected platforms, this information is used solely to verify the identity and authenticity of users.

Anonymized reviews. We understand that business relationships between customers and vendors may require discretion. OMR Reviews therefore offers its users the option to have their reviews published without some of their information (surname, photo, company). The OMR Reviews team validates these reviews on the basis of the information provided by the users, but a "pseudonymized" review only displays the user's first name, company size, industry and job category. OMR Reviews will not disclose users' unpublished information to the public or to the company whose Product the users reviewed. Disclosure to third parties only takes place where a statutory obligation or a court or official order so requires (§ 12 para. 5 of the General Terms of Use).

Last updated: 31 July 2026

General Terms of Use: https://omr.com/de/reviews/nutzungsbedingungen