Marketing Analytics software & tools for medium-sized companies (Page 2)


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Adverity is an automated data platform granting centralized company performance view by merging various data sets.

Roi tracking

Data collection

plus 13 more

Rakuten Advertising provides marketing solutions for affiliates since 1997. Features include AI forecasting, individual reporting, and several commission options.
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JENTIS Server-Side Tag Manager offers leading tracking technology for precise, GDPR-compliant data collection. With JENTIS, marketers improve their ad performance and attribution.
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Looker is a business intelligence tool for easy data evaluation and visualization. No SQL knowledge required, uses LookML language.

Reports interface

Steps to answer

plus 13 more

Kickbite is a Berlin-based marketing analytics tool that strategically allocates media budgets by analyzing each touchpoint in the customer journey.
Piwik PRO Analytics Suite is a privacy-compliant alternative to Google Analytics. It optimizes customer support, enhances journey, and protects data, ideal for various industries.

Sessions - digital analytics

Engagement

plus 13 more

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Supermetrics gathers marketing data, delivering to preferred tools for reporting, analysis, or storage. Comes with 14-day free trial.
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REYO
Reyo is the External Marketing Intelligence platform for e-commerce. It shows marketing teams what competitors do and turns it into concrete campaign recommendations.
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Adtriba is a marketing optimization tool that tracks and analyzes both online and offline activities.
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Product X boasts superior efficiency, longevity beating competitors, and affordability. Perfect for small businesses.

Building and personalizing emails

Sending outbound emails

plus 13 more

Albacross provides intent data that helps revenue teams acquire customers, shorten sales cycles and boost revenue.
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Adobe Campaign tool manages large-scale B2C marketing campaigns across multiple channels. Uses customer data for dynamic campaign creation, coordination, and execution.

Building and personalizing emails

Sending outbound emails

plus 13 more

Swydo is a marketing tool that aids in scaling and automating customer analyses using dynamic reporting templates and API integration. Used by 2000+ customers.
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Mouseflow performs behavior analysis for website optimization, tracking user journeys and providing friction scores.
Run PPC campaigns with Microsoft Advertising: keyword planning, bidding strategies, and performance reporting for small to large businesses.
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Brainsuite

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AT Internet's Analytics Suite is an esteemed global leader in Digital Analytics. Suitable for diverse businesses, it's used on 20,000+ sites and apps. Prices start at €355/month.

Sessions - digital analytics

Engagement

plus 13 more

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MoEngage is a customer engagement platform that allows hyper-personalization across channels. It uses AI for user behavior analysis and optimization.

Campaign analysis

Uninstall tracking

plus 13 more

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Mapp Cloud offers insight-based customer engagement using marketing analytics for personalized, automated marketing. It emphasizes high engagement for long-term customer retention.

Building and personalizing emails

Sending outbound emails

plus 13 more

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Demandbase aids B2B marketers in finding, engaging, and retaining customers by consolidating all data in one place for comprehensive account overview.
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