DYMATRIX Customer Experience Platform

The DYMATRIX Customer Experience Platform (CXP) makes it easy to master complex marketing requirements. It connects and analyses customer data from all online and offline channels - for a deep customer understanding. This creates personalized experiences that inspire customers at exactly the right time via the right channels. It strengthens customer loyalty, increases the conversion rate and makes marketing processes more efficient. The CXP is "Made in Germany" and fulfils the highest data protection standards.

One platform, all products for successful customer experience management:

• CDP: Holistic customer view through 360° real-time customer profiles
• Marketing Automation: Automated, personalized omnichannel campaigns
• Predictive Analytics: AI-supported models such as Next Best Offer or Customer Lifetime Value
• Customer Analytics: Clear dashboards for analyzing customer structure and behaviour, product groups and channels
• Personalization: Display of real-time recommendations across all channels
• Web Analytics: Granular analyses for data-based decisions
• CRM-Software: Central insights into customer profiles and task management