Comparing free Social Media Marketing software & tools


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Fanpage Karma
Fanpage Karma is a powerful all-in-one social media management tool designed for businesses, agencies, and marketers.

Report customizability

Competitor analysis

plus 1 more

Later, launched in 2014, is a versatile tool for prepping and timing posts for Instagram, Facebook, Twitter, and Pinterest. Features include scheduling and analyzing results.

Social analytics

Social publishing

plus 13 more

Facebook Creator Studio is a free content management tool by Facebook for streamlining content creation, publishing, and management across Facebook and Instagram, with analytics.
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Agorapulse
Agorapulse is a comprehensive social media management tool with robust planning, analytics, and CRM features, ideal for SMEs and mid-sized brands.

Social analytics

Social publishing

plus 13 more

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hi! by medialabel
medialabel is the customer-centric hub for effective influencer performance marketing, delivering real-time insights and strong campaign support via its own tracking technology.
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Wiasano is an all-in-one marketing tool for strategizing, creating AI-assisted content, and analyzing results. Offers team management, customer service, and automatic optimization.
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Metricool
Metricool is a comprehensive social media management tool offering analytics, scheduling, hashtag tracking, and more. Ideal for professionals and agencies.
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Buffer is a social media management platform offering visual marketing, audience engagement, and analytics.

Social analytics

Social publishing

plus 7 more

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Nindo is a customizable influencer marketing tool providing discovery, data statistics, past collaboration details, follower evaluations, and CRM. Perfect for agencies and brands.
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HubSpot Service Hub
HubSpot Service Hub is a customer service management software offering scalable support, help desk automations, and customer feedback tools all supported by a CRM system.

Reporting/dashboards

Workflow capability

plus 13 more

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Blog2Social is a WordPress plugin for automating social media marketing. Features include auto-posting, cross-posting, best-time posting, time-delayed scheduling, and more.
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KNOWYOURCHAT is your AI Crew for Social Media. Ideas turn into posts, feedback turns into insights and chaos turns into a smarter workflow.
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Trend, an influencer marketing software, links influencers and companies, improving engagement rates, increasing sales and generating brand buzz.

Influencer recruitment

Influencer scoring

plus 8 more

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SocialRank is an audience segmentation tool that manages social media followers and provides insightful reports.
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Planable is a content planning and collaboration tool offering social media management, marketing calendars, and analytics. Ideal for brands and agencies.
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Bitly provides URL shortening, tracking, and customization. It includes link management, QR codes, and link-in-bio pages. Free and paid options available.
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BuzzSumo offers social insights for SEO and content marketing with features like content detection, influencer search, and a unique API. Includes free trial and version.
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SnapTik.App is a free TikTok downloader that removes watermarks. It works via a link and requires no additional software.
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Your social media, without you. Sydium is your AI clone for social media - it learns how you write, creates content, posts automatically, and replies as you.
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Social Media Marketing Content