Strix Germany

Strix supports companies in the B2B, D2C, and retail segments with the strategic planning, implementation, and further development of digital commerce platforms. The focus is on technically demanding projects with an international scope and long-term digital transformation projects.

With locations in Germany, the Netherlands, and Poland and a team of over 220 experts, Strix operates across all technologies and across the entire digital value chain. The Think. Build & Run. Grow approach combines strategic consulting, the development and operation of modular platforms, and continuous optimization through data-driven marketing, automation, and personalization.

The company uses leading systems such as Shopware, Shopify, Adobe Commerce/Magento, and commercetools. The portfolio is complemented by solutions from the PIM, CMS, and MarTech sectors—including Pimcore, Akeneo, Storyblok, Mirakl, Klaviyo, Mailchimp, Nosto, and REVIEWS.io.

Another focus is on identifying and implementing AI-supported applications. These include AI-based personalization, process automation, and data-driven decision support along the customer journey.

Strix works with medium-sized and large organizations in the industrial, retail, and consumer goods sectors. Its focus is on clients with complex requirements, multiple markets or sales channels, and a clear focus on digital growth. Projects are characterized by a close integration of strategy, technology, and operational scaling.

Additional Services & Offerings:

Strategy & Consulting

• Digital commerce strategy
• Composable architecture & system design
• Internationalization & market entry
• AI potential analysis & business cases
• UX strategy & customer journey mapping

Platform Development & Operations

• B2B, D2C & omnichannel commerce
• Replatforming & migration
• Shopware, Shopify (Plus), Adobe Commerce, commercetools
• PIM and CMS integration (incl. Akeneo, Pimcore, Storyblok)
• Marketplace integration (e.g. Mirakl)
• DevOps, hosting & maintenance
• Agile development & MVPs

Marketing, Data & Growth

• CRM & customer data platforms (incl. Klaviyo, Mailchimp)
• Personalization & recommendation engines (e.g. Nosto)
• Conversion rate optimization (CRO)
• Email marketing & marketing automation
• SEO, analytics & tracking
• Review management (REVIEWS.io)
• Dashboards & reporting (incl. Looker Studio, Power BI)