Free Social Media Advertising Software & Tools

Ecwid by Lightspeed adds an online store to websites or social profiles, enabling reach to customers worldwide.

Later, launched in 2014, is a versatile tool for prepping and timing posts for Instagram, Facebook, Twitter, and Pinterest. Features include scheduling and analyzing results.

Microsoft Advertising is a PPC-based online platform offering keyword planning, bidding strategies, and reporting for all business sizes.

Facebook Creator Studio is a free content management tool by Facebook for streamlining content creation, publishing, and management across Facebook and Instagram, with analytics.

Mailchimp offers newsletter tools and more for marketing needs including customer analysis, social media, and CRM. Free for up to 2,000 contacts.

AdRoll is a growth marketing platform with advanced tracking, audience targeting, dynamic ads, email marketing automation, and cross-channel attribution.

Rizzle AI swiftly creates customized videos from texts or podcasts. It enables easy integration into websites or mobile apps. Great for content distribution.