Concrete - Brandbuilding GmbH supports start-ups and established companies in the areas of brand strategy, positioning, communication concepts, branding and the extension into the relevant media, such as the website, packaging, campaigns, etc.
Our design systems follow the order “strategy first”. This creates the basis for consistent communication across all media touchpoints.
Every project begins with a thorough analysis of the brand, target groups and market context. Based on this, positioning, tonality and visual language are defined. In 99% of projects, the developed design system is also translated into digital communication solutions - e.g. in the form of websites, interfaces or interactive applications.
The services of CONCRETE
- Brand strategy & brand positioning
- Corporate design & rebranding
- Development of scalable design systems
- Implementation in digital touchpoints (e.g. web design, UX/UI)
- Project management in collaboration with interdisciplinary partners
- Long-term brand monitoring and sparring
Who is this relevant for? Companies of all sizes that want to strategically sharpen their brand and translate it into a consistent, future-proof visual and digital presence.
