TL&SP

Torben Lux & Scott Peterson

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sp@omr.io

Articles by Torben Lux & Scott Peterson

Dermanostic-App-Gruender-Estefania-Patrick-Lang-Ole-Alice-Martin

10/1/2021Skinfluencers? How four dermatologists have used TikTok to get 300K downloadsWe’ve all been there. Some sudden discomfort or a blemish sends us frantically searching for an appointment ASAP, the earliest of which is days and weeks if not months away. For skin issues, dermanost

Sugargang-Sugardad-IA-International-Adrian-Adrian-Balbegi-Montana-Black-Social

9/8/2021Sugargang: what happens when streamers get a sweet-toothThe original plan for Adrian Balbegi was to import a flavor of Fanta and sell it in his fastfood chain “Food Brother.” Plans are meant to change and after sales of the imported softdrink never fizzled

Roblox-Metaverse

5/27/2021A real game changer? Experiences to elevate Roblox to a metaverse

Oumi-Janta-Jamskating-Instagram-OMR

7/28/2020600,000 subs in 1 month: The viral fairytale of Berlin Jam Skater Oumi Janta

Instagram-Rich-List-2020-Eine-Million-pro-Post-OMR

7/10/2020Over USD 1 Million per post despite corona–This is the “Instagram Rich List 2020”

Facebook-Google-Anzeigenpreise-OMR-Florian-Litterst-Carlo-Siebert

3/24/2020What’s up with the changes to ad prices on performance marketing giants Facebook and Google

OMR20-Speaker-The-Hustle-Founder-Sam-Parr

2/13/2020Transforming from hot dog to big dog takes Hustle: CEO and founder Sam Parr’s story behind the world’s biggest newsletter

Youtube-ASMR-Food-Schmatzen-OMR

10/17/2019Eat with your mouth open! This German ASMR Youtuber smacks his lips on traditional German dishes

Auto-Apps-Russische-Entwickler-App-Stores-OMR

8/8/2019Russian programmers lap the competition with paid car apps

Taylor-Lorenz-The-Atlantic-OMR19-Conference-Hannes-Holtermann

5/21/2019“Instagram is not about the photos. It’s a utility.”

OMR19-Festival-Masterclasses-

4/10/2019Save the date: The application phase for 150 Masterclasses at OMR Festival 2019

Robby Stein Instagram Product Director OMR Interview

12/10/2018Stories, Live & Superzoom—these successful Instagram features are the brainchild of this guy

Little Baby Bum Youtube Channel sold, OMR

10/11/2018USD 10 million for 17.5 billion views: The story behind the sale of the world’s 10th largest Youtube channel

Giphy Kochstrasse Agency Billion views OMR

9/10/2018More views than Game of Thrones, Adidas and Bayern Munich: This agency gets Giphy

UFO361 App VVS Hunter OMR

8/30/2018What US hiphop could learn from the German rap game

Top 20 Instagram Brands January to May 2018 according to InfluencerDB

8/9/20183 billion likes: The 20 most successful brands on Instagram in 2018

Whatsapp for Enterprises launch for Enterprises

7/16/2018“Whatsapp for Enterprises”: An exclusive first look at how Facebook intends to monetize its green app

Thomas Panke Lego hero

7/12/2018Brick hero: This Lego nerd from Germany is building a kingdom with reviews and rants

Funding the Culture Trip by OMR

5/11/2018Crisis? What crisis? It’s all smooth sailing for this travel site

TV-Youtube-Werbung-OMR

4/12/2018Youtube instead of the boob tube—these TV broadcasters are winning on Youtube

Hamburg Harbor

3/8/2018Top tips for every OMR18 attendee in Hamburg

Sophia Amoruso OMR18 Hamburg

1/18/2018Ebay, Nasty Gal, Girlboss, Netflix—the ridiculous success story of Sophia Amoruso

Adam Singolda, Founder Taboola

12/22/2017From the battlefield to the boardroom. How former soldier Adam Singolda built Taboola

Horst Luenning Whisky influencer

11/3/2017HOW AN ENGINEER WITH A THIRST FOR WHISKEY TURNED TESLA INFLUENCER

Screen Shot 2017-11-07 at 9.28.34 AM

10/23/2017Who’s the most GIF-ted? These brands are killing it on GIPHY

Bob Greenberg R/GA

10/4/2017“I don’t give a sh*t about legacy.”

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