Clarabridge CX Social (zuvor Engage) vs. Sprinklr

What is Clarabridge CX Social (formerly Engage)?

Clarabridge Engage has undergone two name changes in recent years. The software became known as Engago and after being acquired by Clarabridge, it became CX Social. Today, the engagement tool is known as Clarabridge Engage and helps to keep an eye on customer communication via social media. Messages from Facebook, Twitter, Instagram, Whatsapp & Co. are centrally collected and analyzed for their content. This allows the marketing team to quickly respond to cries for help or complaints. At the same time, the complete communication history across all channels with the customers is visible. Of course, you can also respond directly via Clarabridge Engage.

What is Sprinklr?

Sprinklr is a modern customer experience management platform that can control over 21 social media channels and create brand experiences through direct and personalized customer communication. The so-called cloud offers a total of five products: Modern Marketing, Modern Advertising, Modern Research, Modern Care, and Modern Engagement. The software solutions are available in four different product packages, starting at $249 per month. Additional prices are available on request.