Bitgrip develops intelligent B2B platforms that transform digital transformation from a cost factor into a revenue driver. Founded in 2014, the company combines IT expertise, strategic consulting, and experience design – and ranks among Germany's top 50 agencies according to the BVDW Digital Agency Ranking.
Bitgrip works for mid-sized to large B2B companies with annual revenues of €300 million and above – including hidden champions and family-owned businesses from industries such as mechanical engineering, automation, electrical engineering, and chemicals. Clients include JobRad, KSB, Turck, Phoenix Contact, and Union Agricole.
The Target Group's Challenge
Many established industrial companies struggle with outdated legacy systems that stifle innovation. While competitors conquer new markets with AI-powered platforms, rigid architectures block international expansion. Marketing teams depend on IT, cross-selling potential remains untapped, and customer lifetime value stagnates despite rising acquisition costs. Digital transformation must finally deliver measurable business results.
The Bitgrip Solution
Bitgrip bridges the gap between IT, marketing, and sales. As a specialized platform partner, the company doesn't build standard websites but comprehensive digital ecosystems – from business strategy through experience design and technology to operational management. The platforms enable rapid time-to-market, AI integration, international scalability, and seamless system integration.
The EFBOS Framework
Bitgrip follows a structured 5-layer approach that covers all dimensions of a successful platform:
- Experience: User-centric UX/UI design for measurable conversion improvement
- Frontend: Modern, high-performance technologies for fast loading times and optimal user experience
- Backend: Scalable enterprise architectures with Java, API-first approaches, and headless CMS
- Operations: DevOps, cloud migration (AWS/Azure), monitoring, and GDPR-compliant operations
- Strategy: Digital platform strategies, CMS evaluation, requirements workshops, and change management
Service Portfolio
CMS & DXP: Implementation and migration of Digital Experience Platforms such as CoreMedia (Platinum Partner) and Magnolia (Gold Partner), as well as modern headless CMS solutions like Storyblok
PIM & DAM: Integration of Product Information Management and Digital Asset Management for centralized data management and automated content allocation
E-Commerce & Customer Experience: Optimization of digital sales channels, AI-powered personalization, and data-driven customer journeys
UX/UI Design: User-friendly B2B interfaces with a focus on usability, accessibility, and performance – proven to deliver better conversion rates
System Integration & API Management: Headless architectures and API-first approaches for maximum flexibility and seamless integration into existing tech stacks (ERP, CRM, PIM, DAM)
Agile Software Development & DevOps: Scalable solutions with Scrum, automated testing pipelines, CI/CD, and continuous quality assurance
Cloud, Hosting & Security: GDPR-compliant, high-performance cloud solutions (AWS, Azure) with containerized infrastructures (Docker, Kubernetes) for minimal downtime
Analytics & Conversion Optimization: Performance tracking with ContentSquare, Hotjar, and Heap for data-driven optimization of all touchpoints
Strategic Consulting: CMS horizon scans, tech stack analyses, requirements workshops, project planning, and change management for successful digital transformation
Bitgrip acts as a long-term partner who not only implements but actively advises, identifies improvement potential, and empowers companies to independently develop their platforms further.
