Selligent Marketing Cloud vs. Mailingwork

What is Selligent Marketing Cloud?

Selligent describes the Selligent Marketing Cloud as a B2C platform for marketing automation. The software is designed to allow marketers to engage with their existing customers in a personalized and automated way, whether on their own website, via email, on mobile (SMS, push messages and in-app messages), social (targeting existing customers on major social networks) and print (mailings or other printed materials). The basis for this is their own Customer Data Platform. The usage fees depend on the size of the database. Selligent originates from Belgium and, according to their statements, has ten branches in the USA and Europe.

MAILINGWORK is a powerful email marketing software for the sophisticated requirements of SMEs and the enterprise segment. Thanks to the integrated multi-account function, companies with several locations or brands can manage their email marketing centrally. MAILINGWORK's service philosophy is paramount: customers benefit from a personalized onboarding process and reliable technical support that accompanies them on their path to success. In addition, the server location in Germany guarantees the highest security and data protection standards.

Personal Onboarding

Personal onboarding ensures that the software is integrated into existing processes and toolsets in the best possible way. German-language telephone and e-mail support is also available.

Multi-Account Solution

MAILINGWORK's multi-account solution presents itself as an opportunity for groups or companies to centralize and automate their email marketing for multiple locations, brands or customers. The global editorial system enables the distribution of content, templates, mailings or campaigns to various sub-accounts. Global reporting provides an overview of the performance of all sub-accounts.

White Label Feature

With the white label function, companies and agencies can display MAILINGWORK completely in their own branding, enabling seamless integration into their own brand image.