DYMATRIX Customer Data Platform vs. Hublify Commerce Plattform

The DYMATRIX Customer Data Platform (CDP) forms the heart of the DYMATRIX Customer Experience Platform (CXP). Customer, product, behavioral, and transaction data from online and offline channels are consolidated in a central golden profile. This provides the basis for targeted, personalized omnichannel marketing campaigns—for experiences that inspire. The flexible data model makes it possible to map a wide variety of business-specific requirements. Powerful interfaces seamlessly integrate existing systems such as online shops, branches, PIM, and CRM solutions. This creates a central hub with all relevant data as a single point of truth. The platform is “Made in Germany” and meets the highest data protection standards.

What is the Hublify Commerce Platform?

The Hublify Commerce Platform is a modular cloud software covering all aspects of digital commerce. It can either be integrated headlessly into an existing system landscape via API or used as an all-in-one solution. The company behind the Hublify Commerce Platform is e-matters GmbH from Hamburg with over 15 years of experience in e-commerce.

Hublify's different apps like Order Management, PIM, Warehouse, Billing, CRM and Analytics can be used stand alone or in combination as an ERP or complete commerce backend for B2C, B2B or as a marketplace solution.

Hublify acts as a data hub supporting any data strategy, including AI features and standard commerce processes.