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Customer Engagement Plattform (CEP)
Braze
Compare to ActiveCampaign

Braze vs. ActiveCampaign

Festival Badge2026

Braze

49 Reviews

What is Braze?

Braze's Customer Engagement Platform enables businesses to offer their customers relevant experiences in real time. The interactions - whether via email, SMS, mobile or web push, or within an app - assist users in building a personal connection with their customers. The functionality of the tool primarily lies in the cross-channel personalization of notifications and interactions, customer retention, campaign optimization through detailed reporting, and data management. Braze offers on-demand customer packages with the desired services. The software now counts more than 1,000 customers in 50 countries.

ActiveCampaign

59 Reviews

What is ActiveCampaign?

ActiveCampaign is an AI-first, end-to-end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step-by-step workflows and unlocking limitless ways to orchestrate their marketing.

With AI, goal-based automation, and 950+ app integrations, agencies, marketers, and owners can build cross-channel campaigns in minutes–fine-tuned with billions of data points to drive real results for their unique business.

ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.

ODOSCOPE

monday CRM

Reviews

Reviews (49)

Reviews

35 Reviews

11 Reviews

3 Reviews

0 Reviews

0 Reviews

Reviews (59)

Reviews

32 Reviews

19 Reviews

6 Reviews

0 Reviews

2 Reviews

Reviewers' assessments

Braze

Reviewers' assessments

8.5

Ease of use

Customer Engagement Plattform (CEP)

Average: 8.5

9.1

Meets requirements

Customer Engagement Plattform (CEP)

Average: 9

8.8

Customer Support

Customer Engagement Plattform (CEP)

Average: 8.7

7.9

Ease of setup

Customer Engagement Plattform (CEP)

Average: 8

ActiveCampaign

Reviewers' assessments

8

Ease of use

Marketing Automation

Average: 8.8

8.4

Meets requirements

Marketing Automation

Average: 9.1

7.7

Customer Support

Marketing Automation

Average: 9

7.6

Ease of setup

Marketing Automation

Average: 8.6

Pricing

Braze

Pricing

No information available

ActiveCampaign

Pricing

Starter

From €15.00/ Month

Für Solopreneure, deren Marketing mühelos ablaufen muss, während sie ihr Geschäft betreiben.

Plus

From €49.00/ Month

Für kleine Teams, die sich auf die Gestaltung hervorragender Erlebnisse während des gesamten Kundenlebenszyklus konzentrieren.

Pro

From €79.00/ Month

Für Teams, die experimentieren und ihre Marketingmaßnahmen optimieren möchten.

Enterprise

From €145.00/ Month

Für wachsende Teams in größeren Organisationen, die ihr Marketing in großem Umfang personalisieren möchten.

Screenshots & Videos

Braze

Screenshots & Videos

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ActiveCampaign

Screenshots & Videos

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All products All Services All Software Categories All Service Categories Imprint Data Protection Terms & Conditions For software providers Community Guidelines RSS-Feed