360dialog vs. charles

What is 360dialog?

360dialog is a WhatsApp Business Solution Partner with over 25,000 customers worldwide. 360dialog specializes in providing customer communication solutions via the WhatsApp Business API. This way, the company offers solutions for WhatsApp marketing, which enable customers to conduct automated and personalized customer dialogues via WhatsApp. With 360dialog, companies can send their subscribers newsletters, order confirmations or payment reminders via WhatsApp, or handle all customer communication via WhatsApp. The strength of 360dialog's solutions lies in their design for integration via API into existing solutions (CRMs, ERPs, Marketing Automation). This is particularly interesting for system providers or very large companies. The usage costs for the software start from 49 € per month for access to the WhatsApp API.

What is charles?

charles is a Berlin-based Conversational AI & CRM platform. Our easy-to-use software enables businesses to drive revenue, retention and innovative customer experiences by complementing existing marketing channels with the reach and richness of messaging apps.

We do so by enabling CRM teams to set-up recurring flows and automations based on consumer specific events in a personalized manner. We support businesses to stay GDPR-compliant and consistently iterate in this new channel while also integrating with select CRM, service and shop systems such as Shopify, Klaviyo, Emarsys and Zendesk to leverage data for their omnichannel strategy.