Adobe Advertising Cloud vs. Hunch

What is Adobe Advertising Cloud?

Adobe Advertising Cloud is an independent media buying platform that includes four products: DSP, TV, Search, and Creative. Among other things, the tool offers an Omni-channel DSP that supports TV, video, display, native, audio, social media, and search campaigns in one workflow. In addition, it connects isolated data sources so they can be analyzed and segmented, enables personalized real-time advertising experiences, and uses AI to maximize conversions. A demo can be requested via the website.

What is Hunch?

Hunch is a platform that helps marketers automate creative and media workflows using AI to boost revenue faster. It allows users to upload and enrich data feeds, scale creative production, and maintain brand consistency across channels.

With Hunch, campaigns can be published and scaled from hyper-local to multi-market. The platform also identifies top-performing products and speeds up testing through a creative testing framework.

Pricing is available upon request from the provider.