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Hunch

4.7 (29)

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This is how users rate the tool

0%
Ease of use
Category average: 88 %
Excellent
0%
Customer support
Category average: 86 %
Excellent
0%
Meets requirements
Category average: 85 %
Very good
0%
Ease of setup
Category average: 87 %
Very good
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German-speaking support

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Hunch Features

Platform

Performance and reliability

Customization

Custom reports

User, role, and access management

Notifications

Social management

Campaign optimization

Social ads

Reports & dashboards

Report customizability

Scalability

Social analytics

Paid campaign tracking

Content & collaboration

Content library

Approval workflows

Channels

Social

Insight

Reporting

Campaign management

Campaign dashboard

Campaign optimization

Bulk editing

Budget pacing

Creative optimization

Targeting

Targeting

Retargeting

Geo-targeting

Marketing campaigns

Media attribution

Customization

Hunch Pricing

Last edited: February 2025
Free trial version (30 days)
Demo version

Hunch Reviews (29)

AI-generated summary
What users say about Hunch
Based on 29 reviews

Hunch is praised for its user-friendliness and its ability to streamline dynamic ad creation and management, particularly on Meta. Many appreciate the responsive and helpful customer support team. The platform is noted for its capacity to automate ad personalization and creative variations at scale, saving time and improving ad relevance. Some users mention occasional bugs and limitations in features or reporting capabilities. A few desire a more visually appealing interface.

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“Campaign and creative automation made easy”
5.0
R
Older than 12 months
Rosie
Validated Reviewer
Paid Social Partner at
Open Partners
  • 51-1000 employees
  • Industry: Marketing and Advertising
Use cases:
Social Media Advertising

What did you like?

Easy to use platform. In-depth training (e.g. campaign/template builds) from reps. Reps are extremely helpful, quick to respond and proactive.

What did you not like?

Some limitations in what we can use it for, e.g. no ability to build boosting campaigns, doesn't have an integration with X.

Which problems are you solving with the product?

Automating larger campaign builds with the duplication function. Using creative templates to personalise Meta ads e.g. pulling in nearest pub name, changing which creative is being served based on a weather API.
“A valuable partner who thinks along and inspires us”
4.5
F
Older than 12 months
Ferry
Validated Reviewer
Brand Manager at
Elevate Digital
  • 1-50 employees
  • Industry: Marketing and Advertising
Use cases:
Social Media Advertising

What did you like?

The experts at Hunch actively engage with us, promptly addressing challenges as they arise and providing swift responses to our inquiries. Currently, we're leveraging the tool for Shopping ads, but we have yet to explore its video capabilities and dynamic video functionalities. Our goal is to integrate these features by the end of Q2. While there are numerous other functionalities offered by the tool, we have not yet had the opportunity to develop use cases for them. This is a key objective for 2024, allowing us to fully leverage Hunch as an extension of our creative team. Presently, only our social advertising consultants utilize Hunch, but we aim to introduce the tool to our design studio. We want our designers to discover how Hunch can streamline their workflow, enabling them to create designs efficiently with a focus on social content.

What did you not like?

Currently, we haven't encountered any aspects of Hunch that we dislike. This could be attributed to our limited exploration of the tool's full capabilities. However, we trust that the specialists at Hunch are readily available to provide solutions should any issues arise in the future.

Which problems are you solving with the product?

• Improving efficiency and effectiveness in managing Shopping ads and potentially expanding to utilize its video capabilities and dynamic functionalities • Enhancing creativity and streamlining workflow within the design studio, particularly focusing on social content creation • Seeking a reliable partner who can offer prompt solutions to challenges and provide valuable insights to inspire and support your team's goals • Exploring and maximizing the full range of functionalities that Hunch offers to fully integrate it as an extension of your creative team
“Relevance and personal campaign strategies with Hunch!”
4.5
K
Older than 12 months
Kim
Validated Reviewer
Online Marketing Consultant at
Fingerspitz
  • 51-1000 employees
  • Industry: Online Media
Use cases:
Social Media Advertising

What did you like?

Hunch made our campaign strategies more relevant and personal for the target audience. Everything we wanted to create had been made possible thanks to the super fast customer support. Once you know which strategy is behind the campaigns the implementation is relatively ease.

What did you not like?

Little bugs which have great effect on your whole campaign are easily made and something hard to discover where they are coming from. Making sure Hunch pussed the right data to META can be a challenge sometimes.

Which problems are you solving with the product?

Time! As well for setting up campaigns as for content creation
“Impactful results & attentive service ”
5.0
L
Older than 12 months
Luka
Validated Reviewer
Digital Advertising and Growth at
JSC Extra Area
  • 51-1000 employees
  • Industry: Retail
Use cases:
Creative Management PlatformsSocial Media Advertising

What did you like?

I like their service attitude a lot. Attentive account managers, full support during the onboarding process and very responsive technical tream. Additionally the tool itself provides amazing versatility and can unleash advertising creativity on a level that is incomparable to other techniques.

What did you not like?

I am sometimes not fully content with the platform’s ad management module. From technical perspective it is 100% functional, but from UX perspective it leaves a lot to be desired.

Which problems are you solving with the product?

E-commerce business I represent always had struggles with ad level creative solutions. We market around 120,000+ products daily and the ability to customize the creative delivery of those products could not be achieved without Hunch.
“Hunch ist Benutzerfreundlich und vereinfacht meinen Arbeitsalltag spürbar.”
4.5
D
Older than 12 months
Daniel
Validated Reviewer
Geschäftsführer at
wambo marketing GmbH
  • 1-50 employees
  • Industry: Marketing and Advertising
Use cases:
Creative Management PlatformsCross-Channel AdvertisingSearch Advertising
+ 2 more

What did you like?

Durch einen einzigen Klick können alle Visuals geändert werden, während in Facebook dafür neue Kreativinhalte erstellt werden müssen. Zudem erleichtert Hunch die Nutzung des Feeds in den Vorlagen, um alle relevanten Informationen unkompliziert zu laden und anzupassen. Abschließend steht das Hunch-Team stets für Fragen zur Verfügung, und die Reaktionszeit ist sehr schnell.

What did you not like?

Insgesamt gibt es nichts Negatives über dieses Tool zu berichten. Durch kontinuierliche Verbesserungen und Updates wird gewährleistet, dass das Tool stets auf dem neuesten Stand ist und den Anforderungen der Nutzer gerecht wird. Es erleichtert meinen Workflow einfach erheblich.

Which problems are you solving with the product?

Kosteneinsparungen und Zeitersparnis für den Kunden bei der Entwicklung neuer Designs. Durch Hunch werden personalisierte Anzeigen geschaffen, die die visuelle Gestaltung auf ein höheres Niveau heben. Das Tool erleichtert den Prozess der kreativen Lokalisierung, verbessert die Effizienz, ermöglicht Skalierbarkeit und vereinfacht die Produktion von visuellen Inhalten sowie die Personalisierung erheblich.
“Easy to use and makes my daily work much easier”
5.0
G
Older than 12 months
Gitte
Validated Reviewer
Digital Marketing Specialist at
AudioNova
  • 51-1000 employees
  • Industry: Medical Devices
Use cases:
Social Media AdvertisingSocial Media Suites

What did you like?

Hunch has made my work life so much easier. They will get my biggest recommendation, also the team is super helpful and is always met with kindness and a willingness to help solving potential Problems.

What did you not like?

I haven't experienced any dislikes yet as it functions as we expected it to and it helps us with what we wanted.

Which problems are you solving with the product?

The planning of campaigns, and creating creative materials for our ads and posts, have never been easier.
“I would recommend it”
5.0
S
Older than 12 months
Stefana
Validated Reviewer
Head of performance marketing at
Planeta Sport
  • 51-1000 employees
  • Industry: Retail
Use cases:
Cross-Channel AdvertisingSocial Media Advertising

What did you like?

Easier creative update in campaigns (you only change template and campaign is updated), easy to use, data available in hunch ads and facebook ads.

What did you not like?

Some parts of platform can be improved, we communicated with team - search in platform, sort by ad set name etc.

Which problems are you solving with the product?

Improving dynamic campaigns as well as ads look. Easier to create ads that look very good. Easy to create videos that can be used on all other channels.
“Hunch are super helpful and really flexible with their products”
4.5
L
Older than 12 months
Leoni
Validated Reviewer
Marketing lead at
I'm quite new to Hunch so I haven't used it before
  • 1-50 employees
  • Industry: Human Resources
Use cases:
Social Media Advertising

What did you like?

I like the feed management tool, the creative template tool, the team helps to build bespoke solutions and they're fast!

What did you not like?

The reporting isn't very advanced so I tend to use Meta Business Manager for that but we are working on a solution for this.

Which problems are you solving with the product?

Automation and feed-based campaigns. They've helped me to change my way of thinking to "feed first" so I'm working on having a one directional flow where everything is managed in the feed rather than some things being managed in the feed and some inside the campaign templates.
“Einfache Handhabung, attraktives Pricing, sehr guter Service”
4.5
P
Older than 12 months
Philipp
Validated Reviewer
Teamleiter Online Marketing at
NKD Group
  • 1001+ employees
  • Industry: Fashion
Use cases:
Social Media AdvertisingCross-Channel Advertising

What did you like?

Der Service ist sehr schnell, freundlich, kompetent und individuell. Es gibt kein Geschacher um Zuständigkeiten und eine Can-Do-Attitude. Die eingebauten Editoren sind leicht verständlich und kompatibel mit den üblichen Standards, dadurch ist der zusätzliche Aufwand gering. Auch die Kollaboration mehrerer Agenturen und Teams läuft dank Benutzermanagement problemlos.

What did you not like?

Aktuell fehlt noch ein Ausbau zusätzlicher Kanäle. Eine direkte Anbindung als Kampagnen-Pipeline für mehr Plattformen wäre wünschenswert.

Which problems are you solving with the product?

Durch ein schnell wechselndes Produktportfolio und konstantes Reagieren auf den aktuellen Bestand mit kurzfristigen Aktionen, Preisanpassungen, etc. sind statische Creatives zu langsam und aufwändig. Mit Hunch generieren wir hochwertige Creatives dank Feedanbindung ohne Verzögerung und automatisch und integrieren diese ebenso automatisch in unsere Kampagnen.
“Great communication, great features, great results.”
5.0
D
Older than 12 months
Denis
Validated Reviewer
Social Media Advertizing Expert at
Yettel
  • 1001+ employees
  • Industry: Telecommunikation
Use cases:
Social Media Advertising

What did you like?

Traffic volumes through Hunch are amazing. We are also very satisfied with visual solutions and the number of different creatives. Customer support is also great.

What did you not like?

There are no downsides in our cooperation. We are very satisfied and are using their solution for years now.

Which problems are you solving with the product?

As Hunch has a lot of different visual and copy solutions, customers are not oversaturated with the same ads.
“Dynamic social ads and creative platform”
5.0
J
Older than 12 months
Jelena
Validated Reviewer
Marketing manager at
Tehnomedia centar
  • 51-1000 employees
  • Industry: Retail
Use cases:
Social Media SuitesSocial Media Advertising

What did you like?

It has less steps than Meta while creating an ad and is more user friendly. You can create catalogs from your website easy and have beautiful looking dynamic ads.

What did you not like?

I would prefer to edit my published campaigns in Hunch, rather than trough Meta. And sync for product sets to be faster - to be able to edit product set while the campaign is active - realtime changes.

Which problems are you solving with the product?

Catalog sales campaigns and always on. Also our designer is much more happier - he does´t have to create over 50,60 or more identical posts while imputing manually all the data per model. I just use automated catalogs and export function :D I am happy as well!
“Empowering Your Campaigns: Enhancing Creativity with Hunch's Dynamic Creative.”
4.0
K
Older than 12 months
Koen
Validated Reviewer
Senior Account Manager at
Yonego B.V. / Justlease NL
  • 51-1000 employees
  • Industry: Automotive
Use cases:
Search Engine Advertising (SEA)Social Media Advertising

What did you like?

The biggest areas of improvement since we have been using Hunch for our clients have been the effective improvement of the creatives, always dynamically connecting them to the specific audiences reached. By using a fixed template in Hunch and linking the right fields to the available data we make the difference in the advertising channels leading to a lower CPA and an improved conversion rate.

What did you not like?

Sometimes it would be more convenient to also be able to run reports that would be directly worth sharing with our clients. Now we get the most important insights from our own reports, but such insight via Hunch itself would also be a welcome addition to the platform.

Which problems are you solving with the product?

Efficient campaign management: Hunch simplifies the management of my advertising campaigns. I can utilize one design and connect it to my catalog, enabling me to launch campaigns across channels supported by Hunch seamlessly. This centralized approach streamlines the campaign setup, tracking, and optimization process.
“Hunch has allowed us extensive marketing with minimal creatives”
4.0
J
Older than 12 months
Jasmine
Validated Reviewer
Digital Marketing Executive at
In Digital
  • 1-50 employees
  • Industry: Marketing and Advertising
Use cases:
Social Media Advertising

What did you like?

Using minimal creatives, we've generated thousand of ads through dynamic and automated campaigns using one data source per market. This has allowed for extensive geotargeting across multiple markets with one creative, which has been optimal for time management. Also, the support team is super quick to respond if there were any issues or questions!

What did you not like?

There are some drawbacks, for example no dynamic text option within primary text. Also, due to the large amount of data we are working with, we need a larger limit on filters than 500, and have to ask each time on each individual filter that this be increased - which adds some time on to the process.

Which problems are you solving with the product?

Extensive geotargeting across multiple markets through dynamic ads, automating and streamlining the process massively.
“Tool for advertisers seeking to optimize their dynamic Meta ad campaigns”
5.0
Z
Older than 12 months
Zdenko
Validated Reviewer
Performance Lead at
Wavemaker
  • 1-50 employees
  • Industry: Marketing and Advertising
Use cases:
Social Media Advertising

What did you like?

User-friendly interface and intuitive navigation, visually appealing image creatives, it can deliver relevant ads by testing thousands of creatives with different backgrounds and copy in real time.

What did you not like?

So far, in my experience with HunchAds, I have not come across any disadvantages at all.

Which problems are you solving with the product?

Dynamic product ads for Meta with custom backgrounds and designs.
“Hunch makes it a lot easier to improve our clients social campaigns!”
4.5
B
Older than 12 months
Bianca
Validated Reviewer
Lead Social Advertising & Senior Consultant at
Maatwerk Online
  • 1-50 employees
  • Industry: Online Media
Use cases:
Social Media SuitesCross-Channel Advertising

What did you like?

The product is well-developed and the team is listening really well to feedback from their customers. Last couple of months the tool had a lot of new features which shows that Hunch is constantly looking for ways to improve the platform and usabilty.

What did you not like?

Not really a dislike; but the tool makes it now easier to build and manage campaigns in multiple platforms. But it would be great to have a 'cross-reporting' functionality as well! And what I'm missing now on the dynamic feature; that it's not possible to show what products/ USP's you've used worked best until you create different templates for it.

Which problems are you solving with the product?

When text on creatives needs to be changed (such as dates) it's easier to do that with Hunch because we no longer need to brief a design team and/or manually upload all the different ads.
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