Tapjoy vs. Nitrobox

What is Tapjoy?

Tapjoy is an advertising network that specializes in offerwalls to connect mobile app developers and advertisers. Mobile games in particular utilize Tapjoy's platform, which offers high eCPMs for Android in the USA. The platform allows users to voluntarily interact with advertising and receive rewards in return, creating effective user retention. Tapjoy offers both Cost-Per-Engagement and CPA campaigns, and helps developers in maximizing their app revenues through fully customizable, efficient offerwalls.

What is Nitrobox?

The Nitrobox Monetization Platform is an enterprise-ready cloud software that allows companies to monetize digital business models—from transaction-based, usage-dependent to subscription or hybrid models—and automate order-to-cash processes. The Nitrobox technology integrates these functions as a SaaS solution on one platform and enables companies to map their digital finance and billing processes anywhere in real time. It can be connected to existing financial systems and providers via APIs. The pricing model is usage-dependent with a flat fee.

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