Tapjoy vs. Gravite

Tapjoy is an advertising network that specializes in offerwalls to connect mobile app developers and advertisers. Mobile games in particular utilize Tapjoy's platform, which offers high eCPMs for Android in the USA. The platform allows users to voluntarily interact with advertising and receive rewards in return, creating effective user retention. Tapjoy offers both Cost-Per-Engagement and CPA campaigns, and helps developers in maximizing their app revenues through fully customizable, efficient offerwalls.