paragone vs. impact.com

Impact.com offers a SaaS platform that enables advertisers to have a direct relationship with their partners, compared to affiliate networks. The core product - Partnership Cloud™ - covers partnership types along the customer journey, from influencers to commerce content to affiliates. With flexible contract models and sophisticated (mobile) tracking technologies, payment can be controlled and optimized across all touchpoints and marketing channels. Smart automations along the partnership lifecycle are also intended to help scale the channel globally. Impact.com was founded in 2008 in California and has had a location in Berlin since 2020.