Optmyzr vs. Channel Pilot Pro

What is Optmyzr?

Founded in 2013, Optmyzr is a tool for PPC ads. The tool offers one-click optimizations, PPC insights, reporting and monitoring, and so-called "Enhanced Scripts," which, according to their own statements, include customizable automations for Google Ads. The tool also supports in project management and bid management and provides a "Campaign Automator" for scalable, automated, and inventory-driven campaigns. The latter can also be booked as a standalone measure. The tool can be tested for free, the Pro version starts at $499 per month, Pro+ costs $799, and enterprise solutions are individually determined.

What is Channel Pilot Pro?

Channel Pilot Pro is a cloud-based product data management tool for online retailers, brands, agencies, and B2B companies. Using a feed engine, products can automatically be exported to over 2,500 distribution platforms, social networks, and marketplaces worldwide. With the competition monitoring module, changes in market prices can be observed on all channels and own product prices can be adjusted. In addition, with performance optimization, users have the opportunity to display only high-performance products on all sales channels. Overall, the multichannel tool offers eight modules that help companies control their digital business.