Antavo vs. Goldmarie & Friends Loyalty Plattform

Antavo Loyalty Cloud is an AI-powered platform that enables businesses to create flexible and scalable customer loyalty programs. Its API-first architecture ensures seamless integration with existing tech stacks, including CRM, CDP, and e-commerce platforms. Designed for enterprise needs, it supports multi-brand, multi-country, and omnichannel operations.

The platform leverages Agentic AI to enhance loyalty program management. The built-in AI assistant, Timi AI, guides users through program configuration and optimization, while the AI-powered Loyalty Planner reduces implementation planning time by up to tenfold.

A no-code workflow editor allows marketing teams to design and modify programs via drag-and-drop, without coding. Complex loyalty structures, such as membership tiers, point systems, and reward catalogs can be managed through an intuitive interface, enabling brands to run sophisticated loyalty campaigns with minimal IT effort.