Adverity vs. HubSpot Marketing Hub

What is Adverity?

Adverity is an integrated data platform for automating data connection, transformation, and management.

The platform allows companies to merge different data sets from sales, finance, marketing, advertising, CRM, and logistics to gain a central view of the company's overall performance. The automated connection to numerous data sources and targets, as well as possibilities in data transformation and data governance functions, enable efficient work with your own data.

With automated data integration, Adverity provides a centralized overview of the company's overall marketing and sales performance. Through data visualizations and predictive analytics, the end-to-end platform proactively provides action recommendations and reveals opportunities for performance improvement and growth promotion in real time.

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is a marketing automation software that helps customers attract the right visitors, convert more visitors into customers, and develop comprehensive, scalable inbound marketing campaigns. The Marketing Hub generates leads through blogs, social media, and advertisements. Custom landing pages, emails, and marketing automation help convert these leads into customers. The integrated analytics tools enable data collection, which assists in making informed and strategic decisions. It can also be linked with external marketing and sales software. There are three pricing packages available, starting from 41 € per month, and there is also a free version available.