Adobe Advertising Cloud vs. Celtra

The Celtra tool was first launched in 2010 and underwent a rebranding in the summer of 2020. The company operates internationally and also has a location in London. The cloud-based software is designed to automate all phases of a creative production, such as campaigns, included but not limited to, accelerating time-to-market, designing brand templates, and reducing manual design tasks. Furthermore, the solution 'Creative Enablement' includes the design, production, and reporting of video and display ad products. Currently, over 400 users are said to be using Celtra.