Homepage & Website: Definition, Differences and Functions
Confusion between the terms "Homepage" and "Website" is widespread and complicates communication. This article provides clear definitions of Homepage and Website, highlights the differences, explains the main functions, and why these terms are often confused.
- What is a homepage?
- What is a website?
- What is the difference between a homepage and a website?
- Why are a homepage and a website confused?
- What are the functions of a homepage?
- What are the functions of a website?
- Which tools are suitable?
- Conclusion
What is a homepage?
What is a website?
What is the difference between a homepage and a website?
| Feature | Homepage | Website |
| Primary function | Often serves as the entry page and is the first page that most visitors see. |
Serves as a platform for displaying content. |
| Description | A single web page within a website, often the first page that visitors see |
A collection of websites that are linked together under a single domain address . |
| Dependence on the domain | Depends on the website domain and is part of the overall website. Changes to the homepage may have an effect on the website | .
Independent of the individual websites. The website remains even if individual web pages are deleted. |
| Storage location on the server | Shows the exact location of the page on the server. |
The website is saved directly on the server without specifying a special storage location for the individual pages. |
Why are a homepage and a website confused?
What are the functions of a homepage?
- Company Representation: The homepage serves as a digital gateway to a company's online presence. The homepage often serves to visually present the company or brand to arouse visitors' interest. In addition, it can also be a means to strengthen the brand and image of a company or organization.
- Navigation: The homepage takes on the role of the central entry point from which visitors are led to the various areas of the website. It allows visitors to navigate the website and find the information they want quickly.
- Overview: The homepage provides a comprehensive insight into the varied content of the website and presents information about the company, its offers, the mission and the added value.
- Promotion of Sales: A user-friendly design and meaningful organization of the homepage make it easier for visitors to access relevant information, products and services, thereby promoting the sale of products and services.
- Visibility: Only with a well-designed homepage are companies visible online. Through effective SEO measures, it contributes to making companies and their offers visible and findable in search results. The right SEO tool can be found using the OMR Reviews Software Guide for SEO Tools.
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What are the functions of a website?
- Information and Entertainment: Websites primarily serve to provide information. They can provide information on a variety of topics in the form of texts, images, videos or other media.
- Communication: Websites serve as a platform for direct communication with interested parties and customers. Via contact forms, chat and e-mail, visitors can ask questions, give feedback and request information.
- Customer Retention: Websites strengthen customer loyalty in various ways. These include exclusive content, special offers, interaction and good support. These measures contribute to strengthening customer loyalty and building long-term relationships.
- Promotion of Sales: Unlike the homepage, which primarily serves to present the company and its brand, a website focuses more on providing detailed information about products and services. For example, it is also possible to process transactions directly and offer interactive functions to buyers.
- Building Trust: A website builds trust by demonstrating a company's competence and credibility through informative content, product reviews, or customer testimonials. The content required for building trust varies depending on the type of company.
| Functions | Homepage | Website |
| Main Purpose | Serves as a digital business card for the company and conveys the brand identity. |
Provides clear and comprehensive information about the company and its offerings, as well as informative and entertaining content in various formats. |
| Navigation | Offers central navigation and supports users in navigating the website. |
Uses internal linking, menus, and other elements to enable visitors to smoothly navigate within the website. |
| Content | Contains basic information about the company, such as offerings, website content, and contact details. |
Provides comprehensive information about the company, its products/services, and the added value. |
| Sales | Focuses on a simple overview of products and services, aiming to initiate the sales process. |
Detailed presentation of products and services to promote sales. |
| Visibility | Helps to make the company visible and findable online. |
Increases online visibility to be found in search engines for various keywords and topics depending on the website's objective. |
| Customer Retention | Lays the foundation for customer retention by capturing the attention and interest of visitors. |
Strengthens customer retention through exclusive content, special offers, interaction, and support to build long-term relationships. |
| Communication | Offers limited communication options, such as contact details (e.g., phone or email). |
Provides comprehensive communication options, including contact forms, live chat, and email, to enable direct interaction with customers and prospects. |
| Trust Building | Builds trust through contact information, a professional appearance, and possibly customer testimonials or certifications. |
The company's expertise and credibility are visible, e.g., through informative content, product reviews, or customer references. |