Email Marketing

The 10 Best WordPress Newsletter Plugins

Vincent Rammelt8/11/2023

We show you what WordPress newsletter plugins really are and what opportunities they offer you.

Table of contents
  1. What technical aspects do I need to consider?
  2. Interim conclusion
  3. What needs to be considered with WordPress newsletter plugins to be legally compliant?
  4. These are the top email marketing tools for WordPress
  5. 7 official WordPress plugins for integrating popular email marketing cloud providers
  6. Thrive Leads scores with its intuitive drag-and-drop form design and advanced targeting options. But be careful: Advanced functions that require thorough knowledge are hidden behind the user-friendly interface.
  7. Unser Fazit
Email marketing is still an important part of any successful online marketing strategy today. For users* of the largest Content Management Systems WordPress, there are many Email marketing tools that can help you increase reach and deepen customer loyalty. In this article, our guest author and expert Vincent Rammelt presents the best Email marketing tools and tips for WordPress and shows you how to choose the right tool for your needs.

Recommended E-Mail-Marketing-Softwares

On our OMR Reviews comparison platform, you can find more recommended email marketing software. We present over 150 solutions that are perfectly tailored to small and medium-sized companies, start-ups and large corporations. These softwares offer comprehensive support in all aspects of email marketing. Take this opportunity to compare the different email marketing tools, using real and verified user reviews:

What technical aspects do I need to consider?

Sending a newsletter is a great way to get in touch with your customers and potential customers. But how do you decide on the right method or the best WordPress plugin? In this short introduction, we will explain the differences between four common options: Sending via your own server (via PHP and SMTP), sending via an external SMTP service, and sending via a cloud tool. Afterwards, you can better weigh up which variant suits your requirements.

Sending via own server via PHP

PHP is a server-side scripting language, which is mainly used for creating dynamic web pages like WordPress.
By default, WordPress uses the PHP function mail(), to send system notifications via email. The PHP function can also be used to send newsletters by communicating directly with the mail server of your own server.
Advantages
  • You have full control over the sending process and the resources used
  • There are no additional costs for external service providers
Disadvantages
  • Setup and maintenance require technical knowledge
  • The sending speed and capacity can be limited by the server resources
  • A hacked WordPress site can be misused to send spam. Therefore, many hosts disable or severely limit this function
  • The deposit of SPF and DKIM settings is associated with a very high effort
  • There is no information about bounces (non-deliverable mails)
 
 
Info box:
SPF stands for "Sender Policy Framework" and is a protocol for authenticating email senders by specifying which IP addresses are allowed to send emails in the name of a domain.
DKIM stands for "DomainKeys Identified Mail" and is a procedure for digitally signing emails, which ensures the authenticity and integrity of emails by verifying a signature attached to the email.
DMARC (Domain-based Message Authentication, Reporting & Conformance) is an email authentication method developed to combat the misuse of domains in email fraud (phishing). It combines and extends the two older authentication methods SPF and DKIM.
All 3 points should definitely be taken into account if the delivery rate of your mails is to be increased.
Bounces are automatically generated error messages that are returned by email servers when an email could not be delivered because it was either sent to an invalid email address or could not be delivered due to problems with the recipient's email server.
 
 


Sending via own server via SMTP

SMTP stands for “Simple Mail Transfer Protocol” and is an internet standard for sending emails.
With this method, the newsletter is sent via your own SMTP server by setting up and configuring an SMTP server. In most cases, your web host will take care of this.
Almost all email service providers offer this function for sending emails.
Advantages
  • You have control over the sending process and the resources used
  • You can take additional security measures to ensure the protection of your data
Disadvantages
  • Setting up and maintaining your own SMTP service requires technical knowledge
  • As with the PHP function, standard email service providers often limit the number of emails. Depending on the requirement, this may be sufficient
  • The sending speed and capacity can be limited by the server resources

Dispatch via external SMTP services

An external SMTP service is a third-party provider that enables the sending of newsletters via its SMTP server.
Here, the emails are sent via the provider's SMTP server, instead of via your own server. Known European providers are Brevo (formerly sendinblue from France), Postmastery (Netherlands) and Mailjet (France).
Advantages
  • External SMTP services usually offer a higher sending capacity and speed, and the sending infrastructure is more reliable
  • The setup and management is easier, as the provider takes care of the maintenance and technical aspects
  • The service provider takes over the reputation management (e.g., blacklist monitoring)
Disadvantages
  • Using an external SMTP service is associated with additional costs, which are usually based on the amount of sent mails

Dispatch via cloud service providers

A cloud tool is a web-based program that enables the creation, management and sending of newsletters. The data and processes are stored and processed on the servers of the cloud provider.
Advantages
  • Cloud tools usually offer an intuitive user interface and easy setup for designing newsletters
  • The sending capacity and speed are usually higher than with the previous solutions
  • The technical maintenance is taken over by the cloud provider
  • The cloud provider takes over the reputation management (e.g., blacklist monitoring).
  • An interface plugin for WordPress is often provided
  • If the cloud provider offers a data processing contract for the GDPR, part of the documentation obligation is already fulfilled
Disadvantages
  • Cloud tools are often associated with monthly or yearly fees
  • When using a cloud tool, your data is stored on the provider's servers

Interim conclusion

We recommend sending via a fully integrated WordPress plugin if the recipient list is still small. Then you have full control and cost efficiency. We will present the best WordPress tools to you in the following text.
If scalability and user-friendliness are in the foreground and you don't necessarily want to deal with the technology, consider a cloud tool. The tools usually offer a large range and the price already includes a large part of the administration and legal documentation.

What needs to be considered with WordPress newsletter plugins to be legally compliant?

The collection, storage and retention of email addresses, which are considered personal data, are subject to certain requirements and conditions under the General Data Protection Regulation (GDPR; also known under the English term General Data Protection Regulation, short GDPR).
There are various legal aspects to consider when sending email marketing campaigns in Germany. Here are some of the most important ones:
  1. The GDPR is an EU-wide regulation that regulates the protection and processing of personal data. It stipulates that personal data may only be processed with the express consent of the data subject. This also applies to email marketing, which is why the GDPR-compliant creation is essential. Documentation obligations apply to all described sending methods on how data is processed.
  2. The new Federal Data Protection Act (BDSG-new) supplements the GDPR. Both came into force almost simultaneously. The GDPR allows for national specifications through opening clauses. The BDSG-new uses these to expand data protection in Germany.
  3. The Act Against Unfair Competition (UWG) contains regulations to protect consumers and competitors against unfair business practices. In the area of email marketing, primarily the prohibition of spam emails (unreasonable harassment) according to § 7 UWG is relevant. Emails may only be sent with the express consent of the receiver.
  4. The Telemedia Act (TMG) contains regulations on the information obligation of the provider towards the users* of telemedia. This includes, among other things, the provision of a complete imprint.
  5. To obtain the recipient's consent in a verifiable manner, it is advisable to use the double opt-in procedure. In this process, the recipient confirms his registration for a newsletter or a mailing list by clicking on a confirmation link in a separate email.
  6. Depending on the cloud provider or web hosting, the sending of certain content may be prohibited. Many of the providers have so-called anti-spam rules. A violation of these rules, which are often part of the T&Cs, can have consequences.
Please note that this is a rough overview of the legal aspects of email marketing in Germany. Other regulations may apply in other countries. Therefore, before starting an international email marketing campaign, it is advisable to inform yourself about the respective country-specific laws and regulations. For German legislation, the IT Law Firm Munich offers you a comprehensive Guide "Email Marketing - how to act legally safe?"

Why should I use a European service provider?

We spoke about this complex topic of email marketing via WordPress with Dr. Klaus Meffert Expert for Data Protection (Technology and Law): "For sending email newsletters, there is no way around a purely European provider from a data protection point of view, who has both his seat in the EU, operates his servers there and has no legal and technical connections outside the EU to provide the service. This is the case at least if a high level of legal certainty is desired and legal additional work is to be avoided."
In the past, there have been well-known court judgments (Schrems-I and Schrems-II) that have also degraded the USA to an insecure third country. A new agreement between the USA and the EU, which has been in force since 2023, is very likely to not bring new security. There is also a risk here that the agreement will fail in court.
As you can see, ensuring the level of data protection with third countries is significantly more extensive, which is why we advise against the use of non-European services.

These are the top email marketing tools for WordPress

3 WordPress newsletter plugins for direct shipping via WordPress

The following three tools are not cloud vendors. The plugins are partially paid and mail the emails either via your own SMTP services of your web host or offer their own service. There is also the option of using external SMTP providers. You will find corresponding partners on the respective website of the plugin developer.

1. MailPoet

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The WordPress plugin MailPoet is integrated directly into WordPress after installation. Source: wordpress.org/plugins/mailpoet
  • Scope of the free trial version: Up to 1,000 recipients free. Monthly, 5,000 emails are available.
  • Price for 10,000 contacts: from 80 € per month
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4.5 out of 5 stars
  • WordPress Plugin Rating: 4,5 out of 5 stars with 600,000+ active installations
MailPoet allows you to design, send, manage and expand your email marketing campaigns without having to leave your WordPress.
The newsletter creation tool is seamlessly integrated into WordPress, which allows any website owner to create attractive emails from scratch or to use responsive templates that are displayed perfectly on all devices.
With a few clicks, you can schedule your newsletters, send them immediately or set up notifications for new blog posts that are sent automatically. MailPoet actively alerts to the limitations or poor delivery rate when sending via your own SMTP server.
Advantages
  • Simple editor with drag-and-drop function and a variety of pre-prepared templates
  • Options for Automation
  • Comprehensive and meaningful analysis tools
  • Extensive integration with WooCommerce Subscriptions or Memberships available
  • Maximum GDPR compliance through features like opt-in forms
  • Integrated SMTP function, no additional plugin necessary
Disadvantages
  • The larger your recipient list becomes, the more expensive MailPoet becomes
  • The documentation for the GDPR, how exactly the data is processed, is your responsibility
  • Access to the MailPoet Sending Service only when signing a subscription. Here you have to check the statement on the GDPR, as your mail campaigns are sent via an external server

2. The Newsletter Plugin

newsletter.gif
The Newsletter Plugin offers an extensive newsletter editor. Source: wordpress.org/plugins/newsletter
  • Scope of the free trial: no limit for recipients or number of emails
  • Price for 10,000 contacts: the free version can also manage more than 10,000 contacts. However, at a certain size, an SMTP service is needed, which incurs additional costs
  • Contract types: Annual subscription for the blogger license
  • Average ratings at OMR Reviews: no rating currently
  • WordPress Plugin Rating: 4.6 out of 5 stars with 300,000+ active installations
The email marketing plugin The Newsletter Plugin for WordPress is free and easy to set up as you don't need any other tools or services to use this plugin. The plugin works natively with WordPress, so you set up your newsletters and follow up on analytics right in your dashboard.
It is somewhat limited in its features compared to other tools, but the user interface is intuitive and you can quickly set up newsletters, sign-up forms and subscriber tracking - perfect if you're looking for a really simple, cost-effective solution for beginners.
Advantages
  • Unlimited number of recipients and emails
  • Compatible with the most common SMTP providers
  • Expandable through various other WordPress plugins
  • Drag-and-drop builder
  • Statistics through Google Analytics possible
  • GDPR compliant, as long as no data leaves your system
Disadvantages
  • Too large lists can lead to limitation at your current web hosting
  • The deliverability may suffer under large recipient lists
  • Most features are only available in the paid version

3. Mailster

mailster (1).jpg
The WordPress plugin Mailster offers comprehensive statistics about your sent campaign. Source: mailster.co
  • Scope of the free trial: 14-day money-back guarantee
  • Price for 10,000 contacts: $ 49
  • Contract types: One-time payment
  • Average ratings at OMR Reviews: no rating currently
  • WordPress Plugin Rating: 4.63 out of 5 stars at codecanyon.net
Mailster is a powerful premium plugin to expand your business with the power of email marketing. With Mailster, you can send automatic welcome emails, birthday emails, trigger campaigns through actions, perform follow-ups, set up autoresponders, and more. It allows you to track and analyze your campaigns and subscribers* with ease.
Advantages
  • Over 400 ready-to-adjust templates
  • Free online demo available
  • Compatible with the most known SMTP providers
  • Expandable through various other WordPress plugins
  • Drag-and-drop builder
  • Extensive statistics available within Mailster
  • GDPR compliant, as long as no data leaves your system
Disadvantages
  • Too large lists can lead to limitation at your current web hosting
  • The deliverability may suffer under large recipient lists
The following list includes the major cloud providers that offer a specially developed extension for WordPress. The respective interface ensures that the newsletter registrations from your WordPress website are correctly transferred to the selected provider after successful setup. This gives you the advantage that the integration is much easier than with plugins from third-party providers, since support is offered in this process.

1. Rapidmail

rapidmail (1).jpg
With Rapidmail, you design newsletters like a pro. Source: rapidmail.de
  • Provider/Company: Rapidmail GmbH
  • Company's headquarters: Freiburg im Breisgau, Germany
  • Year of establishment: 2008
  • Scope of the free trial: The first mailing to up to 2,000 recipients is free
  • Price for 10,000 contacts: from € 95 per month
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4.0 out of 5 stars
  • WordPress-Plugin Rating: 4,6 out of 5 stars with 2000+ active installations
rapidmail focuses on tailored solutions for small and medium-sized businesses. They impress with a competitive price-performance ratio and flexible contract models, tailored to different business needs.
Particularly noteworthy is Rapidmail's remarkable commitment to data protection and security, underscored by their strict adherence to GDPR. The user interface is user-friendly, making the creation of attractive emails simple and straightforward.
Advantages
  • Strong data protection regulations and GDPR-compliant.
  • User-friendly interface of the drag-and-drop builder.
  • Suitable for small and medium-sized businesses.
Disadvantages
  • Limited integration with third-party apps.
  • No automatic purchase abandonment feature for WooCommerce.

2. Brevo (formerly Sendinblue)

brevo (1).jpg
Brevo offers a scope that is significantly more than other newsletter tools. Source: brevo.com/de/
  • Provider/Company: SENDINBLUE
  • Company's headquarters: Paris, France
  • Year of establishment: 2007
  • Scope of the free trial: Unlimited time with up to 300 emails per day
  • Price for 10,000 contacts: From € 19 per month for 20,000 emails
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4,4 (227 reviews)
  • WordPress-Plugin Rating: 4,3 out of 5 stars with 100,000+ active installations
Brevo (ehemals Sendinblue) has been steadily building its presence in the marketing world since its inception. It offers a flexible free trial option that allows a generous number of emails per day and thus allows companies to try out their robust services.
Particularly noteworthy are the user-friendly interface and powerful features of Brevo, including an intuitive drag-and-drop system for email design, detailed reporting and analysis, and integrated CRM system. As part of its ongoing development, Brevo has expanded its feature set and now also offers SMS marketing, WhatsApp campaigns, live chat, and chatbots.
Advantages
  • Extensive free trial version.
  • User-friendly interface.
  • Robust features, including integrated CRM.
Disadvantages
  • Limited customization options compared to some competitors.
  • Email dispatch limits in the free version.
  • Transfer of personal data in the course of the processing agreement to Google Cloud Platform, located in South Carolina, USA which can lead to exteritoral data handover.


3. ActiveCampaign

activecampaign (1).jpg
ActiveCampaign offers a comprehensive range of features that goes far beyond the topic of email marketing. Source: activecampaign.com
  • Provider/Company: ActiveCampaign, LLC.
  • Company's headquarters: Chicago, USA
  • Year of establishment: 2003
  • Scope of the free trial: 14 days free trial without credit card
  • Price for 10,000 contacts: from $ 287.00 per month
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4,3 (55 reviews)
  • WordPress-Plugin Rating: 4,6 out of 5 stars with 70.000+ active installations
ActiveCampaign is an advanced email marketing tool that convinces with a multitude of functions that go beyond the classic email marketing area. The inclusion of CRM and AI technology enables a deeper understanding of customer behavior and the design of individually tailored email campaigns.
The provider stands out for its advanced automation capabilities, a wide range of integration options, and a user-friendly interface. Although the introduction may be more challenging than with other platforms, the high degree of functionality and adaptability proves attractive for a variety of businesses.
Advantages
  • Comprehensive and versatile features.
  • Excellent customer service.
  • Disadvantages
Pricing can be high for some users*.
  • Steeper learning curve than with some competitors.
  • Some features could be more modern.

  • 4. Mailchimp

Mailchimp is one of the most known cloud tools for e-marketing. Source: mailchimp.com

mailchimp (1).jpg
Provider/Company: The Rocket Science Group
  • Company's headquarters: Atlanta, Georgia, USA
  • Year of establishment: 2001
  • Scope of the free trial: Up to 1,000 emails per month
  • Price for 10,000 contacts: starting from 92.77 € per month (depending on the used pricing structure and features)
  • Contract types: Monthly subscription, prepaid options
  • Average ratings at OMR Reviews: 4,0 (312 reviews)
  • WordPress-Plugin Rating: 2,7 out of 5 stars with 70.000+ active installations
  • is a established email marketing tool that offers comprehensive features to create and control personalized email campaigns. Notable are the easy-to-use drag-and-drop editor, the ability to automated email campaigns, exhaustive analytical tools and integrated CRM capabilities.
With Mailchimp, individual customized templates can be created and detailed reports help to monitor the success of the campaigns. One of Mailchimp's strengths is the excellent customer service and a comprehensive knowledge base that helps users exploit the full potential of the tool.
Advantages
Intuitive user interface and easy operation.
  • Strong automation functions.
  • Built-in CRM and detailed analytical tools.
  • Large selection of templates and customization options.
  • Good integration with other platforms like Shopify, WordPress and WooCommerce (purchase abandonments).
  • Disadvantages
Some advanced functions are only available in the more expensive plans.
  • 5. MailerLite

Mailerlite offers a tidy drag-and-drop editor. Source: mailerlite.com

mailerlite.png
Provider/Company: MailerLite
  • Company's headquarters: Vilnius, Lithuania
  • Year of establishment: 2010
  • Scope of the free trial: Up to 1,000 subscribers and 12,000 emails per month
  • Price for 10,000 contacts: from 61.20 € per month
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4,8 (3 reviews)
  • WordPress-Plugin Rating: 3,1 out of 5 stars with 70,000+ active installations
  • With
you have the possibility to use a generous free trial to extensively test all functions before deciding on a paid subscription. MailerLiteThe provider distinguishes itself by its intuitive Drag-and-Drop-Editor, a wealth of functions and the smooth integration with many third-party applications. Thus, MailerLite proves to be an excellent tool for small to medium-sized companies looking for a cost-effective, yet effective email marketing solution.
Advantages
Inexpensive price models.
  • Good integrations with third-party applications.
  • Passing on of aborted WooCommerce shopping carts to MailerLite. Customers can therefore be reminded to complete the purchase
  • Disadvantages
Limited customization options in the free version.
  • The user interface could be more modern.
  • 6. GetResponse

Thanks to the many designs at GetResponse, a quick entry into email marketing is possible. Source: getresponse.com

getresponse (1).jpg
Provider/Company: GetResponse Sp. z o.o.
  • Company's headquarters: Gdańsk, Poland
  • Year of establishment: 1998
  • Scope of the free trial: Up to 500 contacts and 2,500 newsletters/month
  • Price for 10,000 contacts: from 48,30 € per month
  • Contract types: Monthly or annual subscription
  • Average ratings at OMR Reviews: 4,1 (75 reviews)
  • WordPress-Plugin Rating: 3,4 out of 5 stars with 10,000+ active installations
  • The offer from
includes functions like an intuitive drag-and-drop editor, extensive automation options, A/B testing, and an extensive range of integrations. GetResponse is known for its outstanding customer service and a rich knowledge base that allows you to fully exploit the potential of the software. GetResponse Advantages
Powerful and versatile features.
  • Outstanding customer service.
  • Disadvantages
Some functions can be complex for beginners.
  • Shopping cart aborts from WooCommerce are not imported.
  • Not all integrations are seamless.
  • 7. CleverReach

Thanks to CleverReach and the simple drag-and-drop editor, the entry is particularly fast and easy. Source: cleverreach.com

cleverreach (1).jpg
Provider/Company: CleverReach GmbH & Co. KG
  • Company's headquarters: Rastede, Germany
  • Year of establishment: 2007
  • Scope of the free trial: Up to 250 receivers and 1,000 emails a month for free
  • Price for 10,000 contacts: from 100 €/month
  • Contract types: Monthly subscription, prepaid options
  • Average ratings at OMR Reviews: 3,8 (124 reviews)
  • WordPress-Plugin Rating: 4,0 out of 5 stars with 4.000+ active installations
  • stands out for its many customizable templates and display options. It can be excellently integrated into existing marketing strategies. But be careful: The multitude of options can overwhelm you at the beginning.
CleverReachHelpful WordPress plugins to build email lists
Have the previous tools thrown you, but you kept your clear view? Then now there are 3 more tool tips from us on how to get the most out of it. The following WordPress plugins for lead generation can additionally support you in growing your subscriber list by offering features like eye-catching pop-ups and opt-in forms.
1. Bloom
  • Bloom offers unbelievably many integrations to various e-mail marketing tools. Source: elegantthemes.com
  • stands out with its many customizable templates and display options. It can be perfectly integrated into existing marketing strategies. But be careful: The multitude of options can overwhelm you at the beginning.
  • 2.MailOptin
  • MailOptin offers various options to grow the recipient list faster. Source: mailoptin.io
  • MailOptin offers many features like opt-in forms, email automation, event triggering, and page-level targeting. This makes it a powerful but possibly also complex tool.
3. Thrive
  • Thrive knows what's important: appealing lead forms. Source: thrivethemes.com

Thrive Leads scores with its intuitive drag-and-drop form design and advanced targeting options. But be careful: Advanced functions that require thorough knowledge are hidden behind the user-friendly interface.

These WordPress plugins for lead generation are great tools to fully exploit the potential of your website. But like any tool, it depends on how you use it. So choose the right plugin and use it effectively to make your online business a success.

Our conclusion

bloom-providers (1).jpg
We showed you the ten best WordPress variants. There are many more tools that you can all see in the
Bloomcategory for email marketing

. As you can see, there are a lot of possibilities and providers.

mailoptin (1).jpg
Email marketing is an effective and cost-efficient method, but also a complex task, to strengthen your online presence and increase customer loyalty. With the right email marketing tools for WordPress, you can create personalized and automated email campaigns that will help you achieve your marketing goals. Compare the features, advantages, and price models of these tools to find the right tool for you.
MailOptin bietet viele Funktionen wie Opt-in-Formulare, E-Mail-Automatisierung, Event-Triggering und Seitenlevel-Targeting. Das macht es zu einem mächtigen, aber möglicherweise auch komplexen Werkzeug.

3. Thrive

thrive (1).jpg
Thrive weiß, worauf es ankommt: ansprechende Lead-Formulare. Quelle: thrivethemes.com
Thrive Leads punktet mit seiner intuitiven Drag-and-Drop-Formulargestaltung und fortschrittlichen Targeting-Optionen. Aber Vorsicht: Hinter der benutzerfreundlichen Oberfläche stecken fortgeschrittene Funktionen, die gründliche Kenntnisse erfordern.
Diese WordPress-Plugins zur Lead-Generierung sind großartige Tools, um das Potenzial deiner Website voll auszuschöpfen. Aber wie bei jedem Werkzeug kommt es darauf an, wie du es nutzt. Wähle also das passende Plugin und nutze es effektiv, um dein Online-Geschäft zum Erfolg zu führen.

Unser Fazit

Wir haben dir die zehn besten WordPress-Varianten aufgezeigt. Es gibt noch viele weitere Tools, die du alle in der Kategorie für E-Mail-Marketing einsehen kannst. Wie du siehst, gibt es sehr viele Möglichkeiten und Anbieter.
E-Mail-Marketing ist eine effektive und kosteneffiziente Methode, aber auch komplexe Aufgabe, um deine Online-Präsenz zu stärken und die Kundenbindung zu erhöhen. Mit den richtigen E-Mail-Marketing-Tools für WordPress kannst du personalisierte und automatisierte E-Mail-Kampagnen erstellen, die dir dabei helfen, deine Marketingziele zu erreichen. Vergleiche die Funktionen, Vorteile und Preismodelle dieser Tools, um das für dich passende Tool zu finden.
Vincent Rammelt
Author
Vincent Rammelt

Vincent Rammelt ist der Gründer von KnallBlauMedia. Er ist Blogger zu den Themen Online-Marketing, Nachhaltigkeit und die DSGVO. In über 10 Jahren brachte er bereits über 1800 Websites in das Internet und half Unternehmen bei der Verbesserung der Sichtbarkeit. Dabei ständig im Blick: alle Aspekte der Digitalisierung. Er setzt dabei nicht auf Hörensagen, sondern führt ständig eigene Tests und Fallstudien durch, um zu sehen, was funktioniert.

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