Conferras

As Head of Partnerships & Media at M01N Startup Camp, I look at event tools from two angles: The attendee experience and the value for our partners. Conferras delivers on both. For attendees, the entry barrier is practically zero. A link or QR code is all it takes, and the app opens instantly in the browser without any app store download. That is exactly where many event apps lose people, and it led to a high adoption rate at our startup camp. The AI matchmaking shows each attendee relevant contacts with a compatibility score, for example startups and investors, plus chat and bookable 1:1 meetings. Conversations start with context instead of random small talk. For our partners, the built-in sponsor placements are a real plus. Home screen banners, sponsor stories and job posts give them measurable visibility instead of just a logo on a lanyard. On top of that, setup was remarkably fast: Branding, agenda and speakers were live within a day, without an agency or developers.

The quality of the matchmaking depends heavily on how completely attendees fill out their profiles. Organizers need to actively encourage this before the event.

At an event the size of M01N Startup Camp, with around 2,500 attendees, it is almost impossible to find the right people by chance. Founders want to meet investors, partners want to meet relevant startups, and valuable connections easily get lost in the crowd. Conferras solves this with a filterable attendee directory, AI-based matches, chat and bookable 1:1 meetings. Our attendees can connect before the event starts and arrive with concrete meetings already planned. From a partnerships perspective, the biggest benefit is that the app adds measurable value for our sponsors. Instead of only offering logo placements, we can sell in-app visibility such as home screen banners, sponsor stories and job posts, with impressions and clicks tracked. This makes it easier to show partners a return on their investment and supports renewals. Operationally, push notifications for programme updates or announcements like "speaker now on the main stage" simplified on-site communication considerably.