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Emarsys

3.9 (68 reviews)

Verified profile

What is SAP Emarsys?

SAP Emarsys is the customer engagement platform from SAP that enables companies to provide personalised, AI-supported omnichannel experiences. The intelligent CX solution is designed for scalability and expansion and integrates trade, sales, service, marketing and customer data. This enables companies to exceed their customers' expectations with relevant real-time interactions. Whether you are a digital upstart or a global corporation, SAP Emarsys helps companies deliver the best customer experience and provide customers with exactly the products, information and experiences they need, at the right time and in the right place.

Is SAP Emarsys the marketing platform that best suits your requirements, goals and system infrastructure? Publicare, a certified SAP Emarsys partner, can help you evaluate Emarsys and select the appropriate modules, as well as set up the solution and integrate it with your existing systems. Our experienced consultants can help you unlock the full potential of SAP Emarsys for your business – from selection and successful implementation to the step-by-step expansion of your multichannel CRM marketing.

This is how users rate the product

7.9

Ease of use

Customer Engagement Plattform (CEP)

Average: 8.4

8.6

Meets requirements

Customer Engagement Plattform (CEP)

Average: 9

7.7

Customer Support

Customer Engagement Plattform (CEP)

Average: 8.7

6.7

Ease of setup

Customer Engagement Plattform (CEP)

Average: 7.9

Global features

Setup & support

Cloud

On-premise

24/7 support

German-speaking support

Data Privacy

Server location DE

Server location EU

Only EU companies affiliated

EU standard contract

Versions

Free version

Free trial

Screenshots & Videos

Emarsys Features

Email marketing
Building and personalizing emails
Sending outbound emails
Manage email deliverability
Automated email responses
Building and personalizing emails
Sending outbound emails
Manage email deliverability
Automated email responses
Online marketing
Dynamic content
Mobile optimized
A/b testing
Dynamic content
Mobile optimized
A/b testing
Lead management
Marketing lead database
Data quality management
Segmentation
Online behavior tracking
Lead nurturing
Lead scoring and grading
Crm lead integration
Marketing lead database
Data quality management
Segmentation
Online behavior tracking
Lead nurturing
Lead scoring and grading
Crm lead integration
Reporting & analytics
Basic reporting
Web analytics
Revenue analytics
Roi analytics
Basic reporting
Web analytics
Revenue analytics
Roi analytics
Campaign management
Program management
Campaign dashboard
Campaign optimization
Program management
Campaign dashboard
Campaign optimization
Platform
Performance and reliability
Custom tracking domain
Multiple domains
Documentation
Sender reputation management
Tracking & reporting
Enterprise scalability
Custom reports
User, role, and access management
Performance and reliability
Custom tracking domain
Multiple domains
Documentation
Sender reputation management
Tracking & reporting
Enterprise scalability
Custom reports
User, role, and access management
Templates
Text and themes
Text and themes
Edit
Pre-made
Build
Pre-made
Build
Logistics
Analytics
Integrations
Analytics
Integrations
Administration
Template creation
Preset template availability
Custom unsubscribe
Email segmentation
User, role, and access management
Performance and reliability
Template creation
Preset template availability
Custom unsubscribe
Email segmentation
User, role, and access management
Performance and reliability
Integrations
Webhooks
Event tracking api
Webhooks
Event tracking api
Analysis
Campaign analysis
Uninstall tracking
Audience insights
Campaign analysis
Uninstall tracking
Audience insights
Campaigns
Push notifications
Audience segmentation
Customize
Scheduling
Retarget
Segmentation
Triggered notifications
Push notifications
Audience segmentation
Customize
Scheduling
Retarget
Segmentation
Triggered notifications
Analytics
Campaign performance
Campaign performance
Optimization
A/b testing
Personalization
Rich notifications
Integrations
A/b testing
Personalization
Rich notifications
Integrations
Content
Email integrations
Email integrations
Targeting
Targeting
Retargeting
Geo-targeting
Targeting
Retargeting
Geo-targeting
Metrics
Engagement
Return
Conversions
Entry and exit pages
Sessions - digital analytics
Standard event tracking
Retention
Custom event tracking
Engagement
Return
Conversions
Entry and exit pages
Sessions - digital analytics
Standard event tracking
Retention
Custom event tracking
Reporting
Trending
Segmentation
Mobile reporting
Custom reports and dashboards
Real-time reporting
Retroactive reporting
Trending
Segmentation
Mobile reporting
Custom reports and dashboards
Real-time reporting
Retroactive reporting
Other
User data
Campaign tracking
User data
Campaign tracking
Platform basics
Centralized platform
Web tracking
Centralized platform
Web tracking
Platform data
Marketing metrics
Product details
Channel acquisition
Marketing metrics
Product details
Channel acquisition
Insights
Analytics
Analytics
User behavior
Click tracking
Click tracking
A/b testing
Data analysis
Data analysis
Marketing operations
Roi tracking
Data collection
Multi-user access
Roi tracking
Data collection
Multi-user access
Campaign activity
Campaign insights
Reports and dashboards
Multichannel tracking
Campaign insights
Reports and dashboards
Multichannel tracking

Email marketing

Building and personalizing emails

Sending outbound emails

Manage email deliverability

Automated email responses

Online marketing

Dynamic content

Mobile optimized

A/b testing

Lead management

Marketing lead database

Data quality management

Segmentation

Online behavior tracking

Lead nurturing

Lead scoring and grading

Crm lead integration

Reporting & analytics

Basic reporting

Web analytics

Revenue analytics

Roi analytics

Campaign management

Program management

Campaign dashboard

Campaign optimization

Platform

Performance and reliability

Custom tracking domain

Multiple domains

Documentation

Sender reputation management

Tracking & reporting

Enterprise scalability

Custom reports

User, role, and access management

Templates

Text and themes

Edit

Pre-made

Build

Logistics

Analytics

Integrations

Administration

Template creation

Preset template availability

Custom unsubscribe

Email segmentation

User, role, and access management

Performance and reliability

Integrations

Webhooks

Event tracking api

Analysis

Campaign analysis

Uninstall tracking

Audience insights

Campaigns

Push notifications

Audience segmentation

Customize

Scheduling

Retarget

Segmentation

Triggered notifications

Analytics

Campaign performance

Optimization

A/b testing

Personalization

Rich notifications

Integrations

Content

Email integrations

Targeting

Retargeting

Geo-targeting

Metrics

Engagement

Return

Conversions

Entry and exit pages

Sessions - digital analytics

Standard event tracking

Retention

Custom event tracking

Reporting

Trending

Segmentation

Mobile reporting

Custom reports and dashboards

Real-time reporting

Retroactive reporting

Other

User data

Campaign tracking

Platform basics

Centralized platform

Web tracking

Platform data

Marketing metrics

Product details

Channel acquisition

Insights

Analytics

User behavior

Click tracking

A/b testing

Data analysis

Marketing operations

Roi tracking

Data collection

Multi-user access

Campaign activity

Campaign insights

Reports and dashboards

Multichannel tracking

Emarsys Pricing

Last edited: April 2025

The provider does not communicate any price information. This is a common practice for software vendors and service providers. Alternatively, you can contact the provider to find out current prices.

Emarsys trusted partner network

OMRExclusive Partner

Publicare Marketing Communications

Frankfurt am Main

We are a dialogue marketing agency and develop data-driven digital dialogues and solutions that contribute to sustainably good business.

More about Publicare Marketing Communications

Certificates & USPs

Emarsys Enhance-Plus Partner

Bloomreach Certified Partner

Emarsys Reviews (68)

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