FELD M

We’re FELD M – The Data Collective. As experts in both consulting and implementation, we help businesses create measurable value with data, analytics, and AI. Our comprehensive services include strategy, implementation, training, and ongoing support—all in one place. Here’s what we do:

01 Strategize
Create a clear strategy to leverage data, analytics, and AI for your business goals.

02 Build
Build your future-proof data infrastructure with us.

03 Activate
Activate your investments in data to create measurable value.

- Data & AI Strategy: Development of future-proof data strategies, identification of use cases, and roadmaps to invest budgets efficiently where they generate value.

- Data Engineering & Architecture: Building scalable cloud infrastructures, data warehousing, and implementing modern tech stacks (e.g., Google Cloud Platform, AWS, Azure).

- Digital Analytics & Tracking: Auditing and setup of tracking concepts (GA4, Adobe Analytics, Server-side GTM) to ensure reliable data quality and compliance.

- Data Activation: Leveraging data for personalization, marketing automation, and Conversion Rate Optimization (CRO) to create real value for end customers.

- Machine Learning & AI: Development and deployment of custom AI models for predictions, segmentation, and process automation.

With offices in Munich, Berlin, Hamburg, and Warsaw, our "Collective" of over 60 experts combines technology with a human-centric approach. We work with a shared leadership model, foregoing rigid hierarchies in favour of agile eye-level collaboration with our clients.