OMR – It's all about Online Marketing | Online Marketing Rockstars

Publishing Social Talk of the town

Roland Eisenbrand & Scott Peterson December 5, 2019

$25m in revenue with screenshots–Elon Musk’s marketing masterpiece

Let’s play a quick game to start, ok? Good. Word association. Here goes: Cybertruck! I can feel the hate and jeers ...

Mobile Social Talk of the town

Martin Gardt & Scott Peterson November 28, 2019

How a German Influencer Leveraged Instagram Filters into 3 Billion Views

Adtech Podcast

Scott Peterson November 21, 2019

10m ads per second, 10 billion market cap, 400m in revenue—and you’ve never heard of them.

Social Talk of the town

Corinna Bremer & Scott Peterson November 14, 2019

35 Billion Euro Revenue on Singles’ Day. How Alibaba is crushing eCommerce in China

Social Talk of the town

Roland Eisenbrand & Scott Peterson November 8, 2019

Beating the drop: Bots are no match for this Frankfurt skateshop

Podcast Talk of the town

Scott Peterson November 1, 2019

Reinventing the hair tie? How Invisibobble turned a mass-produced good into a prestige product

Publishing Social

Roland Eisenbrand & Scott Peterson October 24, 2019

2.3 billion views: Did this German agency just set the advertising standard on Tiktok?

Video

Torben Lux & Scott Peterson October 17, 2019

Eat with your mouth open! This German ASMR Youtuber smacks his lips on traditional German dishes

Recordings of ambient sounds have been commonplace on Youtube and podcasts for years. Intimate whispers, soothing crackling sounds and the white ...

Podcast Publishing

Scott Peterson October 10, 2019

eCommerce Guru David Bell in the OMR Podcast: “New brands have to solve a problem.”

Social Talk of the town

Roland Eisenbrand & Scott Peterson October 2, 2019

Uncovering second-hand fashion platform Depop

Social Talk of the town

Martin Gardt & Scott Peterson September 26, 2019

Charlie Sheen plugs #askOMR and Ice-T loves OMR—But why?

Podcast Talk of the town

Scott Peterson September 19, 2019

“Soundcloud is the only reason I am anything.” – Billie Eilish in the OMR Podcast

Search Talk of the town

Roland Eisenbrand & Scott Peterson September 13, 2019

Where do you stand on the big white label affiliate controversy? Good, bad or does it matter?

Social Talk of the town

Roland Eisenbrand & Scott Peterson August 26, 2019

How a 50-something German used car karaoke to turn Rihanna, Chris Brown and Cypress Hill (and 378K others) into fans.

Mobile Talk of the town

Roland Eisenbrand & Scott Peterson August 19, 2019

These teens generate billions of views with AR effects Instagram and Snapchat

Podcast

Scott Peterson August 15, 2019

Gimlet Media co-founder Matt Lieber—how and why podcasts are set to become a billion-dollar industry

Mobile Search Talk of the town

Torben Lux & Scott Peterson August 8, 2019

Russian programmers lap the competition with paid car apps

When scrolling the Apple Appstore for free shopping apps, you see the usual suspects: Amazon, Ebay, Otto & co. With pay ...

OMR News Talk of the town

Roland Eisenbrand & Scott Peterson July 10, 2019

The answer to “the question is what is the question?” IS your lineup for OMRAS19

Sponsored Post

Roland Eisenbrand July 5, 2019

How to get a job and start a career at Google

Talk of the town

Martin Gardt & Scott Peterson June 20, 2019

How this ex-chef made millions with fitness content on an adult platform

Talk of the town

Roland Eisenbrand & Scott Peterson June 14, 2019

Megatrend Shoppable Ads & Social Commerce: How platforms are aiming to become the “Malls” of tomorrow

Talk of the town

Roland Eisenbrand & Scott Peterson June 4, 2019

Getting the drop—Amazon is now betting on the marketing strategy du jour

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