VideoInfluencer & CreatorRoland Eisenbrand & Scott Peterson 15.9.2023Virales KI-Synchronisations-Tool Heygen: Die finale Stufe der Globalisierung der Creator Economy?Die Software Heygen kann Videos lippensynchron und mit Originalstimme "synchronisieren"; Youtube testet ein ähnliches Tool mit Kanalbetreiber*innen: Die Creator Economy steht vor der Globalisierung.
Online MarketingCommerceTanja Karrasch & Scott Peterson 8.9.2023Zielgruppe "Kidults": Startup aus München verkauft Wasserpistolen weltweitSpielzeug für Erwachsene ist ein Milliardenmarkt, in dem das Startup "Spyra" aus München mit vollautomatischen Wasserpistolen durchstarten möchte
CommerceOnline MarketingTanja Karrasch & Scott Peterson 31.8.2023Autry: Mit Retro-Sneakers und geschicktem Vertrieb zu 130 Millionen Euro Umsatz
Native AdvertisingScott Peterson 6.7.2023“The nature of the problem has changed,” says Yuhki Yamashita, Chief Product Officer at Figma in the OMR Podcast
Talk of the TownScott Peterson 22.5.2023Warum Open-Source-KI die Geschäftsmodelle von Google und ChatGPT gefährdet
Native AdvertisingScott Peterson 22.5.2023Germany’s youngest-ever Master of Wine, Konstatin Baum, in the OMR Podcast International
MobileNative AdvertisingScott Peterson 7.5.2023OMR50: The top 50 players from the German digital scene
MobileNative AdvertisingScott Peterson 26.4.2023Climate activist Luisa Neubauer, a Climate-Tech panel, sustainable footwear and more at OMR23
MobileNative AdvertisingScott Peterson 20.4.2023Time to get your guide. Here are your Guided Tours at OMR23—presented by Gerolsteiner.
OMR NewsScott Peterson 20.4.2023Der beste Weg über das Festival: über 100 Guided Tours—präsentiert von Gerolsteiner!
MobileNative AdvertisingScott Peterson 18.4.2023Submit your applications today: These Masterclasses are on at OMR23
MobileNative AdvertisingScott Peterson 12.4.2023OMR23: The application phase for Masterclasses, Guided Tours and Side Events starts today
Native AdvertisingScott Peterson 5.4.2023“Hinge is a dating app for people who want to get off dating apps,” Justin McLeod CEO and founder of Hinge in the OMR Podcast
Influencer & CreatorTalk of the TownScott Peterson 27.3.2023Nach Befragung vor US-Kongress: Tiktok bemüht um Schadensbegrenzung
MobileNative AdvertisingScott Peterson 22.3.2023He’s back–Macklemore to perform live at OMR Festival 2023
MobileNative AdvertisingScott Peterson 22.2.2023Scooter Braun, Pamela Reif and Ronnie Fieg are coming to the OMR Festival 2023
Scott Peterson 19.1.2023“Our decisions led to distasteful content and produced toxic mixes,” Ex-Google ads SVP Sridhar Ramaswamy in the OMR Podcast.