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Salesforce Marketing Cloud Account Engagement (aka Pardot)

3.9 (66 reviews)
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Salesforce Marketing Cloud Account Engagement (aka Pardot) is part of the following Suites

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Salesforce Marketing Cloud Account Engagement (aka Pardot) Features

Email marketing

Building and personalizing emails

Sending outbound emails

Manage email deliverability

Automated email responses

Online marketing

Landing pages and forms

Mobile optimized

Lead management

Marketing lead database

Data quality management

Segmentation

Lead scoring and grading

Lead nurturing

Online behavior tracking

Automated alerts and tasks

Crm lead integration

Reporting & analytics

Basic reporting

Salesforce Marketing Cloud Account Engagement (aka Pardot) Pricing

Last edited: June 2023



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Content moves is a certified HubSpot and Salesforce partner. We help you successfully implement and optimize your marketing and CRM solutions.

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Salesforce Marketing Champion

Expert in Salesforce Marketing Automation + certified specialist in Pardot(MCAE)

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Salesforce Marketing Cloud Account Engagement (aka Pardot) Reviews (66)

AI-generated summary
What users say about Salesforce Marketing Cloud Account Engagement (aka Pardot)
Based on 66 reviews

Pardot is valued for its strong integration with Salesforce, which streamlines data flow and enables efficient B2B lead nurturing. Many appreciate its marketing automation capabilities, particularly engagement programs and email campaign management. However, a significant number find the user interface unintuitive and the email template builder outdated, often requiring HTML knowledge. The high cost and occasional synchronization issues are also points of concern. Despite these drawbacks, Pardot helps businesses automate marketing processes and track customer journeys.

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