experics
experics is a highly specialized boutique agency for SEO (Search Engine Optimization) and GEO (Generative Engine Optimization) based in Lingen (Ems). Founded in 2022, the company deliberately avoids traditional, rigid agency structures and relies on a pure senior-level model: clients work directly with experienced search specialists, bypassing junior staff or project managers. experics has already been recognized for its data- and revenue-driven approaches, including as a winner at the prestigious European Search Awards 2025.
The agency’s service portfolio breaks with traditional SEO thinking and is strongly focused on measurable business impact (revenue-driven SEO):
- Revenue focus instead of pure rankings: Success is not measured by abstract visibility curves, but by qualified leads, real e-commerce revenue, and a reduction in dependence on expensive paid ads.
- GEO (Generative Engine Optimization): As a pioneer, experics prepares brands for the future of organic search. This includes optimizing digital omnipresence in AI search systems and LLMs such as ChatGPT, Perplexity, and Google AI Overviews, so that brands can be found even where users receive answers directly without clicking.
- Empowerment & Knowledge Transfer: Instead of creating artificial dependency among clients, experics builds in-house structures through targeted training, workshops, and strategic sparring, enabling clients’ marketing teams to independently manage SEO and GEO in the long term.
The agency primarily advises established medium-sized companies with existing marketing teams in the DACH region that generate annual revenue of 1 million euros or more. Key industries include e-commerce and online shops, online marketplaces, as well as B2B SaaS and manufacturing.
