Stay on top of things: These SEO events await you in 2025

1. And so the adventure begins: These are the SEO events to look forward to from January to June 2025
2. Looking ahead: SEO conferences in the second half of 2025
3. SEODAY

Sometimes, you can’t see the forest for the trees? Unsure where to start because there are so many options? To make sure that doesn’t happen this year, we’ve carved a path through the SEO world and identified the key events in the industry for you. Expect a wealth of events featuring amazing speakers sharing their expert knowledge.

Is SEO not enough? We provide an overview of all major digital events.

And so the adventure begins: These are the SEO events to look forward to from January to June 2025

BLOO:CON

January 22-23, 2025, in Münster

Kick off 2025 with two exciting days in Münster for online marketers, beginners, and decision-makers. At BLOO:CON, the focus is on the latest insights, ideas, and tips in SEO, SEA, social ads, and web analytics. Be inspired by engaging presentations and hands-on workshops to optimize your online presence.

• When? January 22–23, 2025
• Where? Factory Hotel, An der Germania Brauerei 5, 48159 Münster
• Info and booking: www.bloocon.de

eoSearchSummit 

February 6, 2025, in Würzburg

As every year, the eoSearchSummit will take place at the Congress Centrum in Würzburg. Renowned experts and speakers from the industry will share their knowledge on topics like SEO, SEA, online marketing, and e-commerce. Expect best practice examples and emerging trends, including Google updates.

• When? February 6, 2025
• Where? Congress Centrum Würzburg, Pleichertorstraße, 97070 Würzburg
• Info and booking: www.eosearchsummit.de

Women in Tech SEO Festival

February 19–20, 2025, in London

Who run the world? Girls! In February 2025, the Women in Tech SEO Festival will take place in London—a conference exclusively for women. Ten speakers will discuss SEO topics and provide tips for a successful career in the field. Full-day catering, an after-party, and post-event recordings are included!

• When? February 19–20, 2025
• Where? Barbican Centre, Silk St, Barbican, London EC2Y 8DS, United Kingdom
• Info and booking: www.womenintechseo.com

Friends of Search 

March 13, 2025, in Amsterdam

On March 13, 2025, Friends of Search returns to Amsterdam. Whether you’re an expert in SEO and SEA, a content marketer, copywriter, or developer, this event is a must. Gain exclusive knowledge about technical SEO, E-E-A-T, and automation.

• When? March 13, 2025
• Where? The Kromhouthal, Gedempt Hamerkanaal 231, 1021 KP Amsterdam, Netherlands
• Info and booking: www.friendsofsearch.com

SMX Munich

March 18–19, 2025, in Munich

In March 2025, SEO and SEA take center stage at SMX Munich. This search marketing conference features speakers from top companies offering insights into their strategies and covering digital marketing topics.

• When? March 18–19, 2025
• Where? ICM, Am Messesee, 81829 Munich
• Info and booking: www.smxmuenchen.de

britghtonSEO

April 10–11, 2025, in Brighton

What’s better than a conference by the sea? On the UK’s south coast, brightonSEO will host two days focused on SEO topics. Learn from industry experts and network with peers.

• When? April 10–11, 2025
• Where? The Brighton Centre, Kings Rd, Brighton, BN1 2GR, United Kingdom
• Info and booking: www.brightonseo.com

OMR Festival

May 6–7, 2025, in Hamburg

Time to mark your calendar in bold: It’s clear you can’t miss the OMR Festival 2025. On May 6 and 7, the Hamburg exhibition halls will once again transform into the perfect blend of conference, expo, and party vibes. After a fantastic OMR Festival 2024, you can look forward to top speakers, cool companies, mega acts, and tons of digital marketing knowledge in 2025!The Festival for the Digital Universe will feature big names like Vodafone, Google, and TikTok. Plus, you’ll get insights from speakers like basketball star Dirk Nowitzki, Too Good To Go CEO Mette Lykke, and professor and author Scott Galloway.

• When? May 6–7, 2025
• Where? Hamburg Messe und Congress, Messeplatz 1, 20357 Hamburg
• Info and booking: www.omr.com

Campixx

June 12–13, 2025, in Berlin/Brandenburg

In June, explore events around SaaS, tech, digital marketing, and more. Campixx in Berlin is a highlight, bringing together agencies, in-house marketers, freelancers, and others interested in SEO and content marketing.

• When? June 12–13, 2025
• Where? Van der Valk Hotel Berlin/Brandenburg, Eschenweg 18, 15827 Blankenfelde-Mahlow
• Info and booking: www.campixx.de

Looking ahead: SEO conferences in the second half of 2025

SMX Advanced Europe

September 30–October 1, 2025, in Berlin

Additionally to the SMX Munich in March, the SMX Advanced Europe will take place in Berlin from September 30th to October 1st 2025. The international event for search engine marketing features top speakers, round tables, and discussion sessions where you can exchange ideas and gain key insights into SEO and PPC.

• When? September 30–October 1, 2025
• Where? Radisson Collection Hotel, Karl-Liebknecht-Str. 3, 10178 Berlin
• Info and booking: www.smxadvanced.eu

Rheinwerk Digital Marketing Camp 

October 22–24, 2025, in Cologne

Three days of online marketing mastery with workshops, masterclasses, and expert Q&A sessions.

• When? October 22–24, 2025
• Where? Steigenberger Hotel, Habsburgerring 9–13, 50674 Cologne
• Info and booking: www.rheinwerk-dmc.de

SEODAY

November 6, 2025, in Cologne and online

As one of the largest specialized conferences for search engine optimization in the German-speaking world, SEODAY focuses on how companies can achieve high search engine rankings most effectively. Gain new practical knowledge, listen to selected presentations, and enjoy helpful SEO tips for your business. In the past, the event has featured input from software providers such as Sistrix and Semrush.

• When? November 6, 2025
• Where? RheinEnergieSTADION Cologne, Aachener Straße 999, 50933 Cologne, and online
• Info and booking: www.seo-day.de

International Search Summit

November 13, 2025, in Barcelona

If you want to take your global online performance to the next level, the International Search Summit is the perfect event for you. This summit focuses on topics and challenges in international search engine marketing. You can expect tactics to expand your SEO and SEM strategies, technical insights for positioning your brand in international markets, and, of course, practical knowledge from experienced marketers. Additionally, you’ll learn how to manage SEO on international platforms without requiring local language skills.

• When? November 13, 2025
• Where? World Trade Center Barcelona, 1ª planta Edif. Este, Moll de Barcelona, s/n, 08039 Barcelona, Spain
• Info and booking: www.webcertain.com

SEOkomm

November 28, 2025, in Salzburg

The SEO conference with a passion guarantee—there’s something for everyone here! Hard-hitting SEO facts and top-tier presentations await you at SEOkomm, not just for seasoned SEO professionals but also for eager beginners. And of course, there’s plenty of time for networking and exchanging ideas with other SEOs.

• When? November 28, 2025
• Where? Salzburg Congress, Auerspergstraße 6, 5020 Salzburg, Austria
• Info and booking: www.onlineexpertdays.com/seokomm