Talk of the townTorben Lux & Scott Peterson 1.10.2021Skinfluencers? How four dermatologists have used TikTok to get 300K downloadsWe’ve all been there. Some sudden discomfort or a blemish sends us frantically searching for an appointment ASAP, the earliest of which is days and weeks if not months away. For skin issues, dermanost
Talk of the townTorben Lux & Scott Peterson 8.9.2021Sugargang: what happens when streamers get a sweet-toothThe original plan for Adrian Balbegi was to import a flavor of Fanta and sell it in his fastfood chain “Food Brother.” Plans are meant to change and after sales of the imported softdrink never fizzled
Talk of the townTorben Lux & Scott Peterson 27.5.2021A real game changer? Experiences to elevate Roblox to a metaverse
Talk of the townTorben Lux & Scott Peterson 28.7.2020600,000 subs in 1 month: The viral fairytale of Berlin Jam Skater Oumi Janta
Talk of the townTorben Lux & Scott Peterson 10.7.2020Over USD 1 Million per post despite corona–This is the “Instagram Rich List 2020”
Content MarketingTalk of the townTorben Lux & Scott Peterson 24.3.2020What’s up with the changes to ad prices on performance marketing giants Facebook and Google
MobileTalk of the townTorben Lux & Scott Peterson 13.2.2020Transforming from hot dog to big dog takes Hustle: CEO and founder Sam Parr’s story behind the world’s biggest newsletter
SocialTorben Lux & Scott Peterson 17.10.2019Eat with your mouth open! This German ASMR Youtuber smacks his lips on traditional German dishes
Content MarketingTalk of the townTorben Lux & Scott Peterson 8.8.2019Russian programmers lap the competition with paid car apps
MobileTalk of the townTorben Lux & Scott Peterson 21.5.2019“Instagram is not about the photos. It’s a utility.”
MobileTalk of the townTorben Lux & Scott Peterson 10.4.2019Save the date: The application phase for 150 Masterclasses at OMR Festival 2019
Marketing RockstarsTorben Lux & Scott Peterson 10.12.2018Stories, Live & Superzoom—these successful Instagram features are the brainchild of this guy
Talk of the townSocialTorben Lux & Scott Peterson 11.10.2018USD 10 million for 17.5 billion views: The story behind the sale of the world’s 10th largest Youtube channel
Marketing RockstarsTalk of the townTorben Lux & Scott Peterson 10.9.2018More views than Game of Thrones, Adidas and Bayern Munich: This agency gets Giphy
Talk of the townTorben Lux & Scott Peterson 30.8.2018What US hiphop could learn from the German rap game
Talk of the townTorben Lux & Scott Peterson 9.8.20183 billion likes: The 20 most successful brands on Instagram in 2018
Marketing RockstarsTalk of the townTorben Lux & Scott Peterson 16.7.2018“Whatsapp for Enterprises”: An exclusive first look at how Facebook intends to monetize its green app