Native AdvertisingTorben Lux & Scott Peterson 1.10.2021Skinfluencers? How four dermatologists have used TikTok to get 300K downloadsWe’ve all been there. Some sudden discomfort or a blemish sends us frantically searching for an appointment ASAP, the earliest of which is days and weeks if not months away. For skin issues, dermanostArtikel von Torben Lux & Scott Peterson
Native AdvertisingTorben Lux & Scott Peterson 1.10.2021Skinfluencers? How four dermatologists have used TikTok to get 300K downloadsWe’ve all been there. Some sudden discomfort or a blemish sends us frantically searching for an appointment ASAP, the earliest of which is days and weeks if not months away. For skin issues, dermanost
Native AdvertisingTorben Lux & Scott Peterson 8.9.2021Sugargang: what happens when streamers get a sweet-toothThe original plan for Adrian Balbegi was to import a flavor of Fanta and sell it in his fastfood chain “Food Brother.” Plans are meant to change and after sales of the imported softdrink never fizzled
Native AdvertisingTorben Lux & Scott Peterson 27.5.2021A real game changer? Experiences to elevate Roblox to a metaverse
Native AdvertisingTorben Lux & Scott Peterson 28.7.2020600,000 subs in 1 month: The viral fairytale of Berlin Jam Skater Oumi Janta
Native AdvertisingTorben Lux & Scott Peterson 10.7.2020Over USD 1 Million per post despite corona–This is the “Instagram Rich List 2020”
Content MarketingNative AdvertisingTorben Lux & Scott Peterson 24.3.2020What’s up with the changes to ad prices on performance marketing giants Facebook and Google
MobileNative AdvertisingTorben Lux & Scott Peterson 13.2.2020Transforming from hot dog to big dog takes Hustle: CEO and founder Sam Parr’s story behind the world’s biggest newsletter
SocialTorben Lux & Scott Peterson 17.10.2019Eat with your mouth open! This German ASMR Youtuber smacks his lips on traditional German dishes
Content MarketingNative AdvertisingTorben Lux & Scott Peterson 8.8.2019Russian programmers lap the competition with paid car apps
MobileNative AdvertisingTorben Lux & Scott Peterson 21.5.2019“Instagram is not about the photos. It’s a utility.”
MobileNative AdvertisingTorben Lux & Scott Peterson 10.4.2019Save the date: The application phase for 150 Masterclasses at OMR Festival 2019
Marketing RockstarsTorben Lux & Scott Peterson 10.12.2018Stories, Live & Superzoom—these successful Instagram features are the brainchild of this guy
Native AdvertisingSocialTorben Lux & Scott Peterson 11.10.2018USD 10 million for 17.5 billion views: The story behind the sale of the world’s 10th largest Youtube channel
Marketing RockstarsNative AdvertisingTorben Lux & Scott Peterson 10.9.2018More views than Game of Thrones, Adidas and Bayern Munich: This agency gets Giphy
Native AdvertisingTorben Lux & Scott Peterson 30.8.2018What US hiphop could learn from the German rap game
Native AdvertisingTorben Lux & Scott Peterson 9.8.20183 billion likes: The 20 most successful brands on Instagram in 2018
Marketing RockstarsNative AdvertisingTorben Lux & Scott Peterson 16.7.2018“Whatsapp for Enterprises”: An exclusive first look at how Facebook intends to monetize its green app