Talk of the townRoland Eisenbrand & Scott Peterson 12/21/2022Celebrity promo not labeled as advertising: class action lawsuit against Bored Ape Yacht ClubCelebrities such as Justin Bieber, Jimmy Fallon, Snoop Dogg, Madonna and Paris Hilton are alleged to have publicly promoted the NFT project Bored Ape Yacht Club in return for compensation—without markTalk of the townRoland Eisenbrand & Scott Peterson 12/21/2022Celebrity promo not labeled as advertising: class action lawsuit against Bored Ape Yacht ClubCelebrities such as Justin Bieber, Jimmy Fallon, Snoop Dogg, Madonna and Paris Hilton are alleged to have publicly promoted the NFT project Bored Ape Yacht Club in return for compensation—without mark
Talk of the townScott Peterson 12/15/2022“We don’t have all the answers, but we’ve got all the right questions,” Tim Brown CEO of Allbirds on sustainability in the OMR PodcastMaybe when Tim Brown retired from professional soccer in 2012, he should have seen it coming: swapping out cleats for shoes. It was in fact his shock at the amount of plastic in the footwear freebies 
Talk of the townFlorian Heide & Scott Peterson 12/8/2022Not your average tourist—She turned her passion for film and travel into this digital business
Talk of the townScott Peterson 11/23/2022Etoro Founder Yoni Assia: “Out of USD 1.2b in annual revenue, we invest USD 500m into marketing.”
Marketing RockstarsTalk of the townScott Peterson 11/17/2022Women’s Best: From Austria to global D2C fitness brand with millions in sales
Talk of the townTorben Lux & Scott Peterson 11/9/2022Streetwear OG Stüssy: The comeback of a true original
SearchTalk of the townScott Peterson 11/4/2022“It doesn’t matter how fantastic a creative is, if the UX is poor it won’t perform” Jon Cherki CEO & Founder of Contentsquare in the OMR Podcast
Marketing RockstarsTalk of the townFlorian Rinke & Scott Peterson 10/28/2022How German finance blog Finanztip got 1m subscribers to its newsletter—and is now making millions
Talk of the townScott Peterson 10/19/2022“We did the exact opposite of what banks were doing,” Nobel Peace Prize winner Prof Muhammed Yunus in the OMR Podcast
MobileTalk of the townScott Peterson 10/4/2022Digital Masterclasses 2022: Apply now to attend!
Talk of the townScott Peterson 9/29/2022Could Cheex soon become the Netflix of erotic content?
Talk of the townFlorian Rinke & Scott Peterson 9/21/2022Margrethe Vestager: “My job is not to be at war with specific companies.”
SearchTalk of the townRoland Eisenbrand & Scott Peterson 9/15/2022With more revenue and increased control, Apple is set to be the dominant global marketing player.
Talk of the townFlorian Heide & Scott Peterson 9/6/2022The true story of faux-crime creators. How influencers fake their own abductions and make bank
Talk of the townScott Peterson 9/1/2022Meditate with Yoda or focus with Erykah Badu. For Morgan Selzer, CCO Headspace, mental health content spans more than meditation.
Talk of the townFlorian Rinke & Scott Peterson 8/24/2022Cashback or cash out? How will inflation affect coupon and cashback providers?
MobileMarketing RockstarsTalk of the townFlorian Rinke & Scott Peterson 8/19/2022Spot on! We tricked Spotify with TikTok: 18 million views via #OMRCuts to crack the top-10
