SocialScott Peterson 8/27/2024How AI-tools are impacting your campaign strategy on Instagram, Google Search and Tiktok.The advertising tools offered by the biggest platforms are all powered by AI—and promise to increase efficacy in campaign planning. Today, we're taking a closer look to see what's hype & what's real.
Talk of the TownScott Peterson 8/20/2024How affiliate shopping app LTK is standing out from the competitionAffiliate shopping app LTK helps influencers earn money through recommendations. To outpace the competition, the platform is morphing into a social media app.
Talk of the TownScott Peterson 8/2/2024Millions in revenue with chatbots—Has Character.ai stumbled on the first-functioning AI business model?
SearchSocialScott Peterson 7/26/2024Combining push and pull marketing—How TikTok ads can boost your Google search performance
From the Gray AreaOnline MarketingScott Peterson 7/18/2024Why Trump merchandise is going through the roof on the internet
Talk of the TownScott Peterson 7/9/2024GO big or go home? Breaking down the visibility and ROI for sponsors at EURO24
SocialScott Peterson 6/27/2024Trending stateside: Youtubers ditching the mother platform to build their own thang.
SocialAffiliate MarketingScott Peterson 6/24/2024Just clicks away from cheap knockoffs: Dupe.com has gone viral thanks to a controversial usage of image recognition tech.
SportScott Peterson 6/10/2024Kickoff time for Netflix? What are Netflix's live sports aspirations after the NFL deal?
SearchTalk of the TownScott Peterson 5/31/2024"Parasite SEO" and AI deals are turning Reddit into a spam-infested mess
SearchScott Peterson 5/23/2024"AI Overviews"—Google's latest offering is set to completely overhaul the web as we know it
CommerceSocialTalk of the TownScott Peterson 5/16/2024"Healthy" drinks brands are booming: How Olipop, Celsius, Liquid Death & co. have become worth billions
OMR NewsScott Peterson 5/5/2024Last-minute info for OMR24: What you need to know, before doors open on Tuesday!