Zeta Programmatic (zuvor Sizmek)

Founded in 2007 and based in the US, UK, and India, Zeta Global offers a data-driven marketing technology that, according to its own statements, combines 2.4 billion data points with AI to personalize customer outreach, retention, and growth. For this purpose, Zeta offers solutions in the areas of Customer Data Management and Omnichannel Engagement, with Zeta Programmatic being part of Omnichannel Engagement, intended to boost conversion via "every channel". Therefore, Zeta's goals are to provide detailed insight into consumer and market behavior and to provide the ability to respond to them at the same time.