Roland Eisenbrand & Scott Peterson, Author at Daily EN

Roland Eisenbrand & Scott Peterson

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Talk of the town

Roland Eisenbrand & Scott Peterson January 9, 2020

The enigmatic flywheel trend — what’s behind the marketing buzzword du jour

Publishing Social Talk of the town

Roland Eisenbrand & Scott Peterson December 5, 2019

$25m in revenue with screenshots–Elon Musk’s marketing masterpiece

Social Talk of the town

Roland Eisenbrand & Scott Peterson November 8, 2019

Beating the drop: Bots are no match for this Frankfurt skateshop

Publishing Social

Roland Eisenbrand & Scott Peterson October 24, 2019

2.3 billion views: Did this German agency just set the advertising standard on Tiktok?

Social Talk of the town

Roland Eisenbrand & Scott Peterson October 2, 2019

Uncovering second-hand fashion platform Depop

Search Talk of the town

Roland Eisenbrand & Scott Peterson September 13, 2019

Where do you stand on the big white label affiliate controversy? Good, bad or does it matter?

Social Talk of the town

Roland Eisenbrand & Scott Peterson August 26, 2019

How a 50-something German used car karaoke to turn Rihanna, Chris Brown and Cypress Hill (and 1.5M others) into fans.

Mobile Talk of the town

Roland Eisenbrand & Scott Peterson August 19, 2019

These teens generate billions of views with AR effects Instagram and Snapchat

OMR News Talk of the town

Roland Eisenbrand & Scott Peterson July 10, 2019

The answer to “the question is what is the question?” IS your lineup for OMRAS19

Talk of the town

Roland Eisenbrand & Scott Peterson June 14, 2019

Megatrend Shoppable Ads & Social Commerce: How platforms are aiming to become the “Malls” of tomorrow

Talk of the town

Roland Eisenbrand & Scott Peterson June 4, 2019

Getting the drop—Amazon is now betting on the marketing strategy du jour

Talk of the town

Roland Eisenbrand & Scott Peterson May 20, 2019

This Danish lawmaker grabs votes, where others grab themselves—on pornhub.

OMR News Talk of the town

Roland Eisenbrand & Scott Peterson May 10, 2019

State of the German Internet 2019: The OMR keynote for OMR19—including slides

OMR News

Roland Eisenbrand & Scott Peterson April 26, 2019

The OMR19 New York Jet: Starring the Gimlet podcast king, top digital journalist from The Atlantic and the Amazon Alexa prophet

Mobile Talk of the town

Roland Eisenbrand & Scott Peterson February 26, 2019

Amazon’s cutthroat advertising tactics could cause merchant margins to crash

Mobile

Roland Eisenbrand & Scott Peterson December 20, 2018

Supbot: Did a Torontonian teen turnover 280K with a Supreme bot app?

Social Talk of the town

Roland Eisenbrand & Scott Peterson November 8, 2018

2 million registrations in 2+ weeks—but what is Initiative Q? The future? The blueprint? Or a scam?

Social Talk of the town

Roland Eisenbrand & Scott Peterson October 30, 2018

The scoop on the drop: where did the latest marketing strategy come from and how does it work?

Older Articles