Salesforce Marketing Cloud Reviews (203)

What users say about Salesforce Marketing Cloud

There are not enough reviews yet to create a summary.

Filter and sorting

“Gutes Tool, aber nicht ideal für die Gestaltung von Mails”

Reviewed Tool

Salesforce Marketing Cloud Account Engagement (aka Pardot)

3.5

Older than 12 months

Patrick

Validated Reviewer

Senior Marketing Manager at

SaaS Dienstleister für Krisenmanagement

51-1000 employees

What did you like?

Workflows bieten eine sehr gute Übersicht über den Fortschritt meinr Programm. Außerdem ist die Integration mit dem Salesforce CRM sehr gut. Die Bedienung ist intuitiv, u.a. bei der Erstellung der der Engangement Programme

What did you not like?

E-mail Erstellung ist ohne große Kenntnisse in Coding nicht ohne weiteres möglich. Intuitiv ist sie auch nicht, dh es können bspw. keine Elemente wie Buttons hinzugefügt werden mit wenigen Klicks.

Which problems are you solving with the product?

Ich habe viel besser im Blick, wie es bei meine Kampagnen vorangeht. gerade Vergleiche sind hier zahlenbasiert möglich. Außerdem spart es nach der Einrichtung immens Zeit.

“Pardot is extremely complicated. The tool is not comprehensive nor is it intuitive. The learning curve is STEEP and not really worth it. Even its connection to Salesforce is not as good as expected.”

Reviewed Tool

Salesforce Marketing Cloud Account Engagement (aka Pardot)

Older than 12 months

Victoria

Validated Reviewer

Marketing Communications Manager

51-1000 employees

What did you like?

The engagement studio is so far the best part of Pardot that I used myself. It's not as complicated to set up as the rest. The same goes for the landing pages & forms you can create - note that creating good looking templates is hell. But when you have these in place you can save a lot of time with the Duplicate function.

What did you not like?

It is not intuitive whatsoever. And everything is complicated. The worst though is that there is basically no good content online to learn how to use Pardot. Self-teaching is almost impossible. That's really too bad.

Which problems are you solving with the product?

I send MarCom emails, create signup landing pages and newsletters. Create flows for GDPR compliancy (optin1 and 2 flows). This is how i use Pardot so far.

“Profi-Tool mit vielen Defiziten”

Reviewed Tool

Salesforce Marketing Cloud Account Engagement (aka Pardot)

1.0

Older than 12 months

Birger

Validated Reviewer

Head of Marketing at

Partner Tech

51-1000 employees

What did you like?

Beste CRM Integration für Salesforce Sales-Customer

What did you not like?

Wenig hilfreich ist das benutzerunfreundliche UX und die veralteten E-Mail- und Formular-Builder. Die Konkurrenz zeigt längst, dass es viel besser geht.

Which problems are you solving with the product?

B2B Marketing Automation - Leadgen, Customer Journey, Analytics uvm.

201 - 240 of 240