Online MarketingTalk of the TownRoland Eisenbrand 10/10/2022This startup sells water disguised as craft beer—and is valued at over USD 700mNo one wants to be "that" guy or gal at a party or concert. The person killing the vibe because they don’t (want to) drink alcohol. Tapping into that angst, it’s one of Liquid Death's central promises
MobileTalk of the townScott Peterson 10/4/2022Digital Masterclasses 2022: Apply now to attend!Everyone knows the OMR Festival rules the spring. That’s just science. Equally true is autumn is all about the Digital Masterclasses presented by Asana. Keep it seasonal from November 7th through ...
Talk of the townFlorian Rinke & Scott Peterson 9/21/2022Margrethe Vestager: “My job is not to be at war with specific companies.”
SearchTalk of the townRoland Eisenbrand & Scott Peterson 9/15/2022With more revenue and increased control, Apple is set to be the dominant global marketing player.
Talk of the townFlorian Heide & Scott Peterson 9/6/2022The true story of faux-crime creators. How influencers fake their own abductions and make bank
Talk of the townScott Peterson 9/1/2022Meditate with Yoda or focus with Erykah Badu. For Morgan Selzer, CCO Headspace, mental health content spans more than meditation.
Talk of the townFlorian Rinke & Scott Peterson 8/24/2022Cashback or cash out? How will inflation affect coupon and cashback providers?
MobileMarketing RockstarsTalk of the townFlorian Rinke & Scott Peterson 8/19/2022Spot on! We tricked Spotify with TikTok: 18 million views via #OMRCuts to crack the top-10
MobileTalk of the townTorben Lux & Scott Peterson 8/15/2022The OMR Aftershow in Cologne is back: Here’s who and what to expect after Day 1 at Dmexco
Talk of the townScott Peterson 8/8/2022Fast fashion app Cider is Shein’s top competition—and a unicorn just two years after founding
Marketing RockstarsTalk of the townFlorian Heide & Scott Peterson 8/3/2022Disrupting death: These founders are digitizing mourning and grieving
Talk of the townScott Peterson 7/28/2022CEO at Mister Spex Mirko Caspar in the OMR Podcast International
Talk of the townScott Peterson 7/22/2022How faceless car influencer “Gercollector” has reached millions and revved up his business
Talk of the townFlorian Rinke & Scott Peterson 7/13/2022The Tour de France is a business tour de force
Talk of the townScott Peterson 7/7/2022“We want to be the biggest D2C brand in Europe for basic fashion,” Johannes Kliesch CEO, Snocks, in the OMR Podcast International
Marketing RockstarsTalk of the townTorben Lux & Scott Peterson 7/1/2022Learning the piano made easy: Berlin’s Flowkey helps users channel their inner Mozart.