Talk of the town1/28/2021This London teen deals kicks to big-time soccer starsIn hip-hop jargon, a “plug” is someone who can get anything. PS5? Holla at the plug. Rolex Datejust? Get the plug on it. Order today, delivery tomorrow. Express. “Plug Leon,” the ...
Talk of the town1/20/2021How two digital nerds from the Fatherland jumpstarted the Clubhouse hype in GermanyAnyone in Germany who is even remotely involved with marketing and digital communication, and who happened to be on either LinkedIn, Twitter or Instagram, in the last days was bombarded by a single to
Talk of the townSocial1/12/2021Vtubers have millions of subs and huge revenues—but the reality is, they don’t exist
Talk of the town11/26/2020This couple transformed an Amazon project into a toy brand—and millions in revenue
Talk of the town11/13/2020Second-hand platform “Vinted” is minting a new app—can it merge its nearly 9 million users?
Marketing RockstarsTalk of the town11/6/2020Playrix: You may not know this billion-dollar gaming company, but you know their ads
Talk of the town10/29/2020Gitti up! Nail polish startup Gitti posts impressive growth without the luxury of deep pockets
MobileTalk of the town10/21/2020Get ready! Here comes round 2 of Digital Masterclasses by OMR: This is how you can attend
Talk of the town10/1/2020Facebook shrinks attribution window: a story of cookies and a sour Apple for advertisers
Talk of the town9/23/2020The inside story of “The Hut Group” and how it reached a USD-6b valuation
Talk of the town9/18/2020The fun and games of free shares: neo broker Bux turns a clever giveaway into scores of new customers