Contentsquare vs. Hotjar Comparison

What is Contentsquare?

Contentsquare describes itself as the "world's leading provider of Digital Experience Analytics." The platform tracks micro-interactions of site visitors, from the first entry to exiting the website, and processes them into metrics and graphics. These are intended to give the site operator meaningful insights into user behaviors, thereby creating the possibility of improving the customer experience and optimizing the performance of customer journeys. Contentsquare is a company that was founded in France in 2008 and operates worldwide.

What is Hotjar?

Founded in 2014, Hotjar describes itself as "the leading solution for businesses selling online, and their marketing, analytics, UX, and CRO teams who want to better understand user behavior and subsequently collect their feedback". Their services include, among other things, heatmaps, on-page polls (pop-ups), and surveys. Currently, the solution is said to be used by more than 550,000 websites in over 180 countries worldwide. The prices for use vary depending on private or business use (Business / Agency).