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Smaply Costs

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Smaply is a journey management platform that turns customer research, live metrics, and personas into a decision-grade system for prioritizing pain points across the organization.

Smaply Pricing

Last edited: March 2026

Free
Free
Free and easy to use – Discover the power of journey mapping.
1 personal workspace
10 journey maps
10 Personas
3 advanced cards
Basic cards: stage, text, icon, emotion chart, image, slider
Advanced cards: embed, metrics, planning
Portfolio cards: paint point, opportunity, solution
20+ integrations including Google Analytics, PowerBI, Jira and DevOPs
Collaborate on a single journey map
Export to PDF
Self-service Support on Helpdesk
Repository
€33.00/ User / month
Build your first repository –Unlock collaboration through journey maps.
1 team workspace
unbegrenzte journey maps
unlimited personas
unlimited portfolio cards
Advanced cards: journey map link
User roles: admin, editor, viewer
Smaply AI: quick and easy journey creation
Comment threads on journey map cards
Journey map features: Saved views, custom map templates
Portfolio management and prioritization matrix
Access to Trust Center, standard T&C, standard SLA
Self-service support ‍on helpdesk
Framework
€58.00/ User / month
A framework for success – Impactful journeys based on unlimited live metrics.
3 team workspaces
unlimited journey maps
unlimited personas
unlimited portfolio cards
Password-protected HTML sharing
Journey Hierarchy template
5 coaching hours for onboarding
1 ticket to Marc Stickdorn's Journey Management course (from 10 users)
Helpdesk and email support (24h response time)
Governance
€83.00/ User / month
Lead with precision –Unleash the full potential of journey management.
unlimited team workspaces
unlimited maps
unlimited personas
unlimited advanced cards
Service account integrations: PowerBI, Google Analytics and Excel365
Customizable taxonomy
Unlimited storage
Personal support and key account manager (from 10 users)
10 coaching hours for onboarding – (from 10 users)
2 tickets to Marc Stickdorn's Journey Management course (from 10 users )
Full procurement service (contracting, SLA, MSA, NDA, IT review, from 10 users)
Optional dedicated regional single-tenant hosting (costs depending on set-up)
Single-Sign-On (from 10 users)

Free

Free and easy to use – Discover the power of journey mapping.

1 personal workspace

10 journey maps

10 Personas

3 advanced cards

Basic cards: stage, text, icon, emotion chart, image, slider

Advanced cards: embed, metrics, planning

Portfolio cards: paint point, opportunity, solution

20+ integrations including Google Analytics, PowerBI, Jira and DevOPs

Collaborate on a single journey map

Export to PDF

Self-service Support on Helpdesk

Repository

€33.00/ User / month

Build your first repository –Unlock collaboration through journey maps.

1 team workspace

unbegrenzte journey maps

unlimited personas

unlimited portfolio cards

Advanced cards: journey map link

User roles: admin, editor, viewer

Smaply AI: quick and easy journey creation

Comment threads on journey map cards

Journey map features: Saved views, custom map templates

Portfolio management and prioritization matrix

Access to Trust Center, standard T&C, standard SLA

Self-service support ‍on helpdesk

Framework

€58.00/ User / month

A framework for success – Impactful journeys based on unlimited live metrics.

3 team workspaces

unlimited journey maps

unlimited personas

unlimited portfolio cards

Password-protected HTML sharing

Journey Hierarchy template

5 coaching hours for onboarding

1 ticket to Marc Stickdorn's Journey Management course (from 10 users)

Helpdesk and email support (24h response time)

Governance

€83.00/ User / month

Lead with precision –Unleash the full potential of journey management.

unlimited team workspaces

unlimited maps

unlimited personas

unlimited advanced cards

Service account integrations: PowerBI, Google Analytics and Excel365

Customizable taxonomy

Unlimited storage

Personal support and key account manager (from 10 users)

10 coaching hours for onboarding – (from 10 users)

2 tickets to Marc Stickdorn's Journey Management course (from 10 users )

Full procurement service (contracting, SLA, MSA, NDA, IT review, from 10 users)

Optional dedicated regional single-tenant hosting (costs depending on set-up)

Single-Sign-On (from 10 users)

Free trial version (14 days)

Demo version

Reviews for Smaply with pricing information (0)

There are no reviews with pricing information yet.

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Smaply Content

CRMMarketing AutomationMarketing AnalyticsUmfrageChatbotMarco Gilly 2/17/2023Successful Customer Journey in B2B: Explanation, Relevance & Measures

CollaborationWeb AnalyticsMax Theiss 3/4/2022How to Improve Your Customer Relationships with a Customer Journey Map