Listed in the following categories:

Loyalty Management

Other Conversion Optimization

Loyalty Platforms

Scratcher

4.4 (10)

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What is Scratcher?

Scratcher is a gamification marketing platform that helps businesses increase engagement, collect zero-party data, and drive conversions through interactive campaigns.

With more than 40 ready-to-use game formats — such as scratch cards, spin-the-wheel, quizzes, and calendars — marketers can easily build campaigns without coding. Scratcher integrates seamlessly with CRM, email, and marketing automation tools, making it easy to activate data across channels.

The platform is used across industries including eCommerce, FMCG, retail, and events, and is supported by professional services to help teams get campaigns live faster and perform better. Pricing is publicly available on Scratcher.io .

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This is how users rate the tool

0%

Ease of use

Category average: 94 %

Very good

0%

Customer support

Category average: 93 %

Excellent

0%

Meets requirements

Category average: 91 %

Excellent

0%

Ease of setup

Category average: 91 %

Very good

Related Links

Visit Scratcher.io

Global features

Setup & support

Cloud

On-premise

24/7 support

German-speaking support

Data Privacy

Server location DE

Server location EU

Only EU companies affiliated

EU standard contract

Versions

Free version

Free trial

Screenshots & Videos

Screenshots & Videos Screenshot #0

Screenshots & Videos Screenshot #1

Screenshots & Videos Screenshot #2

Screenshots & Videos Screenshot #3

Screenshots & Videos Screenshot #4

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Scratcher Pricing

Pricing details

Last edited: March 2026

FREE

Free

1 Account

3 Standard Formats

1 Active Campaign

1 Nutzer

Add-Ons zubuchbar ab Single Tarif

Single

From €99.00/ Month

1 Account

6 Formats

Bis zu 100.000 Impressionen

Unbegrenzte Teilnehmerzahl

1 aktive Kampagne

1 Nutzer

Add-Ons flexibel zubuchbar

Starter

From €299.00/ Month

1 Account

All the Interactive Formats

Bis zu 500.000 Impressionen

Unbegrenzte Teilnehmerzahl

3 aktive Kampagnen

1 Nutzer

Add-Ons flexibel zubuchbar

Professional

From €699.00/ Month

1 Account

All the Interactive Formats

Bis zu 1.000.000 Impressionen

Unbegrenzte Teilnehmerzahl

Unlimitiert aktive Kampagnen

1 Nutzer

Add-Ons inklusive

E-Mail- Baukasten

Zugang zu Spezialformaten: Adventskalender, Interaktive Grafiken, Scoreboards &

Benutzerdefinierte URL

Erweiterte Analyse

Weitere Add-Ons

Support: E-Mail, Chat, Help-Center, Onboarding, Persönlicher Projektmanager

Free trial version (14 days)

Demo version

Scratcher Reviews (10)

What users say about Scratcher

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