Adobe Commerce Cloud vs. Salesforce Commerce Cloud

What is Adobe Commerce?

Adobe Commerce enables scalable and personalized commerce experiences for both B2C and B2B. As part of the Adobe Experience Cloud, it supports omnichannel strategies, multilingual capabilities, and international scaling. Businesses benefit from AI-powered product recommendations, advanced analytics, a robust content management system, and a broad set of APIs. The platform is modular and can be tailored to specific business processes—whether deployed on-premise, in the cloud, or as a headless solution.

What is Salesforce Commerce Cloud?

Today's connected customer has high expectations. They interact with retail brands through many touchpoints — web, mobile, social, marketplaces, store, ads, and connected devices — they want the ability to quickly research, browse, and transact with manufacturers — anytime, anywhere. Each interaction should run smoothly, and all interactions should be coordinated into a single, unified experience.

As a Retailer or Direct-to-Consumer business, Salesforce Commerce will help your brand launch sooner, grow faster, and reach more customers. Leveraging the power of the cloud, Salesforce's trusted technology will help you craft innovative customer experiences that drive higher conversions and average order value (AOV), productivity, and inspire brand loyalty. With artificial intelligence infused into the platform, Salesforce enables 1-to-1 personalisation without the need for data scientists. Their robust technology partner ecosystem and team of industry experts ensure your growth from planning to launch, and beyond.

As a B2B organisation, Salesforce Commerce, will help you deliver flexible experiences and meet the unique needs of each buyer. Because it’s based in the cloud, you can develop commerce capabilities rapidly and incrementally. Teams can roll out solutions — quickly and inexpensively — in a cycle of deploy, test, and adjust. This means you can constantly innovate as customer needs evolve. Now, you can launch a digital storefront quickly, sell on any channel, make order management more efficient, and embed commerce in sales, service, and marketing workflows.

For the eighth time in a row, Salesforce was ranked as a leader by Gartner in its 2023 Gartner Magic Quadrant for Digital Commerce, leading the charge with product development velocity, personalisation capabilities and headless & composable commerce offerings.

Do you want to know more about Salesforce's services? All tools and helpful articles about the products can be found on our product page: https://www.salesforce.com/de/commerce/

Curious what value Salesforce Commerce can bring for your organisation? Check out the Forrester Total Economic Impact Report for B2B Commerce and Composable Commerce