Act-on vs. SharpSpring in Tool Comparison

What is Act-on?

Founded in 2008, Act-on provides a cloud-based marketing automation software. The package includes email and social media marketing, lead nurturing and scoring, reports, and website prospecting. Currently, over 4,800 companies of various sizes (usually small to medium) are said to trust the solution. Act-on offers users a Professional version (from 802 euros/month) and an Enterprise version (from 1,782 euros/month), as well as various add-ons for the selected version.

What is SharpSpring?

Founded in 2014, SharpSpring identifies itself as a comprehensive sales and marketing platform that aims to automate workflows, generate more leads, and convert them into sales. Features offered by SharpSpring include behavior-based email marketing, CRM integration into native or third-party environments, dynamic forms, landing page and blog builders, and buyer personas. Various plans are available for use, based on the number of contacts (e.g., $550/month for up to 1,500 contacts).