Talk of the townRoland Eisenbrand & Scott Peterson9.1.2020The enigmatic flywheel trend — what’s behind the marketing buzzword du jour
PodcastTalk of the townScott Peterson12.12.2019The OMR Podcast–Fiete Gastro Takeover Edition with Jamie Oliver
PublishingSocialTalk of the townRoland Eisenbrand & Scott Peterson5.12.2019$25m in revenue with screenshots–Elon Musk’s marketing masterpiece
MobileSocialTalk of the townMartin Gardt & Scott Peterson28.11.2019How a German Influencer Leveraged Instagram Filters into 3 Billion Views
AdtechPodcastScott Peterson21.11.201910m ads per second, 10 billion market cap, 400m in revenue—and you’ve never heard of them.
SocialTalk of the townCorinna Bremer & Scott Peterson14.11.201935 Billion Euro Revenue on Singles’ Day. How Alibaba is crushing eCommerce in China
SocialTalk of the townRoland Eisenbrand & Scott Peterson8.11.2019Beating the drop: Bots are no match for this Frankfurt skateshop
PodcastTalk of the townScott Peterson1.11.2019Reinventing the hair tie? How Invisibobble turned a mass-produced good into a prestige product
PublishingSocialRoland Eisenbrand & Scott Peterson24.10.20192.3 billion views: Did this German agency just set the advertising standard on Tiktok?
VideoTorben Lux & Scott Peterson17.10.2019Eat with your mouth open! This German ASMR Youtuber smacks his lips on traditional German dishes
PodcastPublishingScott Peterson10.10.2019eCommerce Guru David Bell in the OMR Podcast: “New brands have to solve a problem.”
SocialTalk of the townRoland Eisenbrand & Scott Peterson2.10.2019Uncovering second-hand fashion platform Depop
SocialTalk of the townMartin Gardt & Scott Peterson26.9.2019Charlie Sheen plugs #askOMR and Ice-T loves OMR—But why?
PodcastTalk of the townScott Peterson19.9.2019“Soundcloud is the only reason I am anything.” – Billie Eilish in the OMR Podcast
SearchTalk of the townRoland Eisenbrand & Scott Peterson13.9.2019Where do you stand on the big white label affiliate controversy? Good, bad or does it matter?
SocialTalk of the townRoland Eisenbrand & Scott Peterson26.8.2019How a 50-something German used car karaoke to turn Rihanna, Chris Brown and Cypress Hill (and 1.5M others) into fans.
MobileTalk of the townRoland Eisenbrand & Scott Peterson19.8.2019These teens generate billions of views with AR effects Instagram and Snapchat
PodcastScott Peterson15.8.2019Gimlet Media co-founder Matt Lieber—how and why podcasts are set to become a billion-dollar industry
MobileSearchTalk of the townTorben Lux & Scott Peterson8.8.2019Russian programmers lap the competition with paid car apps
OMR NewsTalk of the townRoland Eisenbrand & Scott Peterson10.7.2019The answer to “the question is what is the question?” IS your lineup for OMRAS19
