Talk of the townScott Peterson22.12.2021Late bloomers? A century-old gardening company has started to flourish with content marketing on Youtube, Pinterest & Whatsapp
PublishingSocialTalk of the townRoland Eisenbrand & Scott Peterson16.12.2021This Excel influencer generates up to 6-figures in revenue per day—with TikToks and Reels
Talk of the townVideoMartin Gardt & Scott Peterson9.12.20213m subs on YouTube with modelling clay? Go figure
SocialTalk of the townRoland Eisenbrand & Scott Peterson2.12.2021What’s the latest tool for marketers on Tiktok? Comments. Here’s what they’re saying.
SocialTalk of the townFlorian Heide and Scott Peterson24.11.2021SassyClassy: Why this fashion label is suddenly taking over your Insta-feed
Talk of the townMartin Gardt & Scott Peterson17.11.2021French designer Jacquemus harnesses hype to disrupt the luxury fashion market—and net 25m per.
Talk of the townFlorian Heide and Scott Peterson10.11.2021Not your mom’s kicks: Moxi’s rolling strong from niche product to lovebrand
Talk of the townFlorian Heide and Scott Peterson1.11.2021Great, another random abbreviation. What DAO? The OMR DAO primer
SocialTalk of the townVideoMartin Gardt & Scott Peterson28.10.2021This 17-year-old vegan food blogger added over 1M followers just on Reels
Talk of the townTorben Lux & Scott Peterson20.10.2021100,000 subscribers in four months: Father and son react to albums and Youtube can’t get enough
Talk of the townFlorian Heide and Scott Peterson12.10.2021Saving the oceans one bag at a time? Unpacking the strategy that helped backpack startup GotBag generate 8-figures
OMR NewsTalk of the townMartin Gardt & Scott Peterson4.10.2021Load up on insights in the fourth and possibly final (!) round of Digital Masterclasses.
Talk of the townTorben Lux & Scott Peterson1.10.2021Skinfluencers? How four dermatologists have used TikTok to get 300K downloads
Talk of the townMartin Gardt & Scott Peterson24.9.2021Stars, foam, streams and well-timed drops catapult About You past 1B during Berlin Fashion Week
Talk of the townFlorian Heide and Scott Peterson16.9.2021Take the NFTs to the bank? For thousands on Axie Infinity, it’s more than just a game
SocialTalk of the townTorben Lux & Scott Peterson8.9.2021Sugargang: what happens when streamers get a sweet-tooth
Talk of the townRoland Eisenbrand & Scott Peterson2.9.2021A nine-figure exit? How Oceans Apart became a DTC brand worth millions
Talk of the townGuest Contributor26.8.2021Amazon’s Weak Points: Where the Competition is Overtaking the E-Commerce Giant
Talk of the townFlorian Heide and Scott Peterson26.8.2021What the NFT!?!? Don’t worry if you’re in the dark—Today, we’re shedding light on NFTs.
SocialTalk of the townFlorian Heide and Scott Peterson19.8.2021Waterdrop. The Viennese startup making millions with flavor cubes
Talk of the townRoland Eisenbrand & Scott Peterson12.8.2021Not just for gamers: Discord’s leveling up to a mass appeal marketing platform
OMR NewsPodcastScott Peterson5.8.2021“In the next 5 years, the number of large European companies will double or triple.” – Activant Capital CEO Steve Sarracino, in the OMR Podcast