Moz Pro vs. Semrush

Founded in 2008 and operating in seven locations across the United States and Europe, calling Semrush an SEO tool would be correct, but it wouldn't fully do justice to its range of functions. Semrush is more of a toolbox, consisting of five toolkits: SEO, Content Marketing, Competitive Analysis, Social Media, and PPC. For categories such as Social Media Management, On-Page SEO, Keyword Research, Link Building, Paid Advertising, etc., there are several tools that delve deeper into specific uses of the main categories. The tool covers various SEO processes and gains further insights through traffic and market analysis. According to its own statements, Semrush has more than six million users.

To use Semrush, you just have to create a customer account - you can use the 7-day trial period at the beginning. If you want to keep access to Semrush after the seven days, you need to opt for the paid software subscription. Since Semrush operates web-based, there is no need for a local installation on your computer. If you want to work with Semrush, you simply log into your customer account and can then use all functions of Semrush online.

According to its own statements, Semrush is a SaaS platform for online visibility and content marketing. With over 50 tools in areas such as SEO, Content Marketing, Paid Campaigns, Social Media, and Market Research, you have a powerful all-in-one solution for your online marketing. Semrush supports you in forming your strategy by giving you access to 20 billion keywords and carrying out in-depth website and competitor analyses. In particular, in the SWO area, Semrush is very strong and helps you to improve your visibility in search engines.

✓ Cloud-based SaaS solution (no installation necessary) ✓ All-In-One Tool ✓ Rank Monitoring & Rank Tracking ✓ Keyword Research ✓ Content Creation & Content Optimization ✓ Technical Analyses (Crawling) ✓ Onpage Optimization ✓ Offpage Optimization ✓ Competitive Analysis