Awin vs. Tradedoubler Comparison

What is Awin?

The global affiliate marketing platform Awin, owned by Axel Springer and United Internet, offers an international community, innovative technologies, and data insights. On the Awin platform, users can manage their affiliate program and collaborate with publishers. In addition, the Awin platform, with its intuitive interface, tools, and evaluation options, enables the effective control of marketing activities. In the past fiscal year, Awin generated revenue of 14 billion euros for its advertisers and 1.1 billion euros for its publishers. Awin, together with ShareASale and Commission Factory, consists of over 15 offices, 1,200 employees, 241,000 active publishers, and 21,200 advertisers worldwide. The affiliate platform connects businesses with end consumers worldwide across all industries: retail, telco, travel, and finance.

What is Tradedoubler?

Tradedoubler, a company founded in Sweden, describes itself as an "internationally leading provider of performance marketing solutions and technologies" and refers to 20 years of "innovation experience." According to the company, its network currently includes 2,000+ advertisers and 180,000+ active publishers. Tradedoubler's "Open Platform," which is available in 81 countries worldwide, includes a white-label solution and a variety of API interfaces. The company focuses on data to understand markets and the respective behavior of consumers, performance, tailored solutions, and customer service.